Unit 3: Introduction to Marketing Nike Market Research Market research helps Nike to make decisions by helping them to understand the changing dynamics of the market. Market research helps Nike understand who their target market are along with its competitors it has and where they differ. It helps Nike to make improvements‚ change their business plan or change their product. There are 2 types of market research‚ these are primary and secondary research. Primary Research Primary Research would
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Standardised Testing Name: Institution: Abstract This paper explores two published books that touched on pros and cons of standardized testing in schools. Popham‚ (2001) and Sacks‚ (1999) suggest that through pros a student will have to pass certain tests to determine that he or she has acquired proficiency in various fields of study. According to the two authors‚ in cons the students who have mastery of the content‚ don’t show in the test; it mostly promotes teachers to teach tests and evaluate
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GOOGLE: Google’s mission is to organize the world‘s information and make it universally accessible and useful. Beginning in 1996‚ Stanford University graduate students Larry Page and Sergey Brin built a search engine called “BackRub” that used links to determine the importance of individual web pages. By 1998 they had formalized their work‚ creating the company you know today as Google. Our philosophy Ten things we know to be true “The perfect search engine‚” says co–founder Larry Page‚
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Strategies exist at a number of levels in an organisation. Taking Yahoo! again as an example‚ it is possible to distinguish at least three different levels of strategy. The top level is corporate-level strategy‚ concerned with the overall scope of an organisation and how value will be added to the different parts (business units) of the organisation. This could include issues of geographical coverage‚ diversity of products/services or business units‚ and how resources are to be allocated between
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Exercise 2‚ page 27 a. I think women are better listeners than men. | Pro (yes‚ for‚ good) | Con (no‚ against‚ bad) | 1. Women are nurturing by nature. | 1. Tend to get too emotional. | 2. Like to listen and be supportive. | 2. Don’t see a problem in sharing your personal issues with others. | 3. Care to know all details and facts‚ no matter how long it takes. | 3. Will tend to feel they know it all. | 4. Will give advice based on personal experiences. | 4. Can often talk endlessly
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Unit 3 – M1 Compare Marketing Techniques Used In Marketing Products in Two Organisations In this assignment I am going to compare the similarities and differences that marketing techniques described in P1 are used for the product or service chosen in Tesco and Oxfam. Firstly I will start by discussing the differences between Tesco & Oxfam. Tesco is a supermarket‚ so their marketing techniques will be completely different to Oxfam as they will have to take an approach that requires customers
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Jemma Walker Unit 3; P1 P1 - Explain potential hazards and the harm that may arise from each in a health or social care setting Relating to the physical environment The physical environment is everything that is around you‚ this includes; 1. The building 2. The air 3. The temperature 4. Objects 5. People 6. Pets The physical environment has a huge impact on the staffs and individuals well-being. The spread of Airborne infections are increased when the ventilation
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Corporate/Business Level Strategy Mission and Vision for Target The mission statement for the company is “Our mission is to make Target your preferred destination in all channels by delivering outstanding value‚ continuous innovation and exceptional guest experiences by consistently fulfilling out Expect More. Pay less. Brand promise.” (Jurevicius‚ 2013). The mission statement reveals that Target is a very progressive company who has the desire to move forward at rate that keeps them in the front
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BTEC Level 3 Diploma in Business Question: Unit 3 – Introduction to MarketingBTEC Level 3 Diploma in BusinessP1- describe how marketing techniques are used to market products in two organizations.P2- describe the limitations and constrains of marketing.M1- compare marketing techniques used in marketing products in Two organizations. Answer: P1 - I am going to be talking about how marketing techniques are used to market products in two different organizations.Marketing is the process of understanding
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Reality shows is a genre of television show that screens unscripted dramatic or funny situations‚ reenacting true stories. These shows are usually acted out by normal people instead of professional actors. Hence‚ this essay will explain the pros and cons of reality shows and why they are so popular. Firstly‚ reality shows are really fascinating. By watching how the actors speak and behave in unexpected situations‚ the audience would be able to reiterate them and get out of awkward situations.
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