Customer Relationship Management is a process implemented by a company to handle its contacts with its customers‚ clients and sales prospects. It involves using technology to organize‚ automate and synchronize the business process inside the company. It’s done to help the organization retain its existing customers‚ entice new customers to join and helps its employees to get information about products‚ customers ‚ clients in a more faster and efficient way. We have chosen Rogers Communication Inc
Premium Customer relationship management Marketing
IBM Global Business Services Executive Report Customer Relationship Management IBM Institute for Business Value From social media to Social CRM What customers want The first in a two-part series IBM Institute for Business Value IBM Global Business Services‚ through the IBM Institute for Business Value‚ develops fact-based strategic insights for senior executives around critical public and private sector issues. This executive report is based on an in-depth study by the Institute’s
Premium Customer relationship management Facebook
7/9/13 Capital One Analy&cal CRM According to Morris and Fairbank‚ why is credit card business an informa9on business and not just a financial business? What are the key steps in the “Test and Run” approach to campaign management? What does it take to effec9vely run a Test and Run strategy
Premium Data mining Marketing Data analysis
verson7/29/13 CRM Implementation in HSBC | G-CEM Jul 29‚ 2013 About Us TCE Evaluation CEM Certification eWorkshop Latest Events Latest Download Annual Awards Annual Forum Global Advisors Resources Articles & Cases Contact Us Registration Update Profile CRM Implementation in HSBC A CRM Case Study Yuen Po Shan‚ Polly www.gcem.org Nowadays‚ quality service is the main goal for most of the business organizations in this challenging and fast changing commercial world. Customer satisfaction is one of the main concerns for them
Premium Customer relationship management Bank Customer service
CRM and SCM are both different management concepts: one focusing on concepts used by companies to manage relationship with their customers while the other focuses on planning‚ implementing and controlling the operations of supply chain. Both the concepts are similar in the way that they can be used to improve organizations functionality in the respective departments. Both management tools can be integrated with the ERP software. Both CRM and SCM can offer benefits in terms of lower costs‚ higher
Premium Customer relationship management Supply chain management Management
Question 2 In this modern era‚ many businesses are popping up in the market‚ as the result of competition to be in the forefront. If a business pretends to stay or resist to a change‚ at the end they will suffer lost. That’s why many of businesses struggle and trying to the new method of business in order to facilitate the business process‚ gain more profit‚ and the important is that maintaining relationship between them and customers since the customers is the most important and various way were
Premium Customer relationship management Customer service
grand pyramid‚ this investment has failed at bringing in gamblers‚ the main source of casinos’ revenues because the games they offer are identical and therefore commoditized. In order to attract customers and gain market share‚ casinos have had to provide a personalized gambling experience in the form of excellent customer service‚ lavishing comps and rewards on players‚ and making them feel special and important. Before the technology age‚ all this was done solely at the discretion of pit bosses
Premium Customer relationship management Total Rewards Casino
recommendation we would like to give Maybank. Currently‚ Maybank has go through many CRM project to increase customer retention beside attract more new customer. Based on that‚ we would like to recommend Maybank should build a higher customer service performance staff culture before the CRM project implemented. This culture can be build through strengthen the objectives of Maybank which is “humanizing financing service across Asia”. The main purpose is to enhance the customer relationship and provide brilliant
Premium Customer relationship management Customer Customer service
&Rossello‚ 2005). Coca Cola need a lot more advance management business. So Coca Cola decided to use the SAP Strategic Enterprise Management. They have implemented SAP in its financial business in order to cope with the financial processes of the corporation. SEM provides business planning modeling for finance‚ data warehouses to collect and analyze data‚ and can generate financial reports and monthly sales forecasts. Serving business and consumer customers However‚ to truly take advantage of Coca-Cola
Premium Coca-Cola Thums Up Management
SugarCRM is the commercial Open Source Customer Relationship Management (CRM) software for companies of all sizes. Sugar easily adapts to any business environment by offering a more flexible‚ cost-effective alternative than proprietary applications. SugarCRM’s open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM comes in three editions SugarCRM Open Source‚ SugarCRM
Premium Customer relationship management Customer service Marketing