Questions 1. Phaedrus 178a – 180b 2. Pausanias 180c – 185c 3. Eryximachus 185d – 188e 4. Aristophanes 189a – 193e 5. Agathon 194a – 197e 6. Socrates 198a – 201c 7. Diotima Part I 201d – 206b 8. Diotima Part 2 206c – 209e 9. Diotima Part 3 210a – 212b (SGR) 10. Alcibiades Part 1 212c – 217a 11. Alcibiades Part 2 217b-223a PHAEDRUS: 1. Who (or what) is love‚ according to Phaedrus? 2. According to Phaedrus why is love so beneficial? 3. Why is an army of lovers such a good idea? 4. Why does Phaedrus
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L’Oreal: Global Brand‚ Local Knowledge 1. Outline the various conflicting demands on L’Oreal in the international context and their relative importance. What tradeoffs do you see among them? The conflicting demands are: Global Integration Local responsiveness Leveraging knowledge (local to Global) Global Integration: L’Oreal is one of the world ’s most progressive companies and it is being honored for creating a corporate culture that embraces and drives diversity throughout the company
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What makes the Samsung brand successful? Marketing has been defined by The Chartered Institute of Marketing (2001) as …“the management process responsible for identifying‚ anticipating‚ and satisfying customer requirements profitably”… This essay will focus on the technology sector and attempt to uncover what makes the Samsung brand successful. Using key marketing theories of branding concept‚ brand equity and brand positioning in a logical order it will critically evaluate these concepts in
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successful Asian global brands and the key issues companies need to focus on in order to improve. However‚ few have concentrated on the unique requirements for fashion brands. In addition‚ while research on Asian garment industries have emphasized the need to shift from original equipment manufacturing to original brand manufacturing‚ few have elaborated further on how countries can improve their abilities to produce global fashion brands. By exploring the reasons for the lack of global Asian fashion
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Global Brands and Labour in Developing Countries Topic: Grounded Theory Study of Unethical Labour Practices Associated with Global Brands in Developing Countries (2006‚ 2845 words‚ 80%) Abstract This is a grounded theory study about unethical labour practices associated with global brands ’ operations in developing countries. The research paper develops a substantive theory or at least a set of propositions explaining the wider contextual underpinnings of unethical labour practices deriving
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HOW HAVAINAS BECAME A GLOBAL BRAND 1) What are the needs and wants associated with Havaianas’ marketing strategy? The first want is to be a basic holiday sandal that everybody has to have . That’s why it’s important to keep the same price‚ in this way everybody is able to buy it. Thay also want to be considerate as a sandal which can be wear in all circumstances. One of needs is to stay the sandal’s reference in Brazil but also all over the world. That’s why to show celebrities wearing the
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of the play‚ Romeo seems quite mature‚ in the sense that he is in love‚ and growing up. However‚ immaturity is beginning to arise‚ as Romeo shows that he cannot cope with the unrequited love haunting him: Ay me‚ sad hours seem long’. We can see from this that Romeo has no intention of attempting to forget about Roseline. This proves that he is in fact quite immature. On the other hand‚ being in love and to such a degree as this‚ shows a growing sense of maturity about Romeo. Further into the play
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Study #1: Golden Global Award Case Study #1: Golden Global Award Eye candy Coralius Cosmetics is a global cosmetics manufacturer with annual revenues of $1.1 billion. Its brand of eyeliner‚ mascara and eye shadow is widely recognized in over 75 countries. Headquarters are in Los Angeles. In the past‚ Coralius has successfully relied on its country managers to create local advertising and promotion initiatives for its cosmetics. Take one The executive vice president and global marketing
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emerging brands A perspective from… Havaianas’ Afonso Sugiyama The president of Alpargatas USA‚ the parent company of flip-flop brand Havaianas‚ Afonso Sugiyama talks to Pip Brooking about the challenges of exporting Brazil’s best loved brand to a global audience The Havaianas brand has something most brands could only dream of – 100% awareness in its home market. However‚ that also places limitations on further growth. The brand has been growing organically outside Brazil‚ driven
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English 1301 March 2‚ 2013 Professor Palmer Year Round School Makes Sense “Schools out!” The majority of schools in America stick to the traditional school year‚ attending class from early fall through the beginning of summer. End of the school year means the start of summer vacation for most students; over the years‚ summertime evolved into its own culture with specialized camps‚ family vacations‚ and little league games. While most would agree that children and even families love summer vacation
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