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Personal Marketing Plan Essay Example

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Personal Marketing Plan Essay Example
OBJECTIVES

Combining business school education, professional/personal development training, self

education along with life experiences directed me toward beginning a career as an

entrepreneur. Many years have been spent taking classes and exploring various business

opportunities. I started my college career as a business major. During that time, I also

studied various art mediums to explore creative talents. In my junior year, I decided to

combine those strengths and interests into my career path. Now that graduation is closer

it is time to formulate and began executing a plan for the next 5 to 10 years of my life.

Short Term Goals

I have five main short-term goals, which include goals before graduation, educational

career and professional goals. Before graduation, I aim to increase my grade

point average to a 3.0 minimum. Improving my resume and working knowledge

through VCU’s small business mentorship program. And starting a part time personal

home inventory service business while in school will enable me to apply previous knowledge, and use the many resources and services that are available. Start up cost for this venture is moderate compared to other businesses. My plan is to invest the minimum, $3000 during start up. Also I have employed the services of a professional coach to assist with personal and professional development.
After graduation, (May 2008), my career goal is to expand my home inventory business, “Professional Home Inventory Services” from part time to full time operation.
I plan on continuing education at Virginia Commonwealth University or the University of
Maryland. Here, the goal is to earn a certificate in International Management. With a personal interest in the African culture (African Art and History), I plan to begin my travels to Africa through a Study Abroad Program. I intend on completing the certificate program in 2011. My personal interest in

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