Why Women Wear Makeup

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Anna Schieber
GSW 1110
Paul Bissa
4/18/12
Makeup to Cover up
“Forty-four percent of women have negative feelings when they are not wearing makeup, reporting feeling unattractive, self-conscious, and naked; as though something is missing,” according to Travel Impact Newswire (travel impact). What is the big deal with applying foundation, lipstick, eye shadow, blush, eyeliner, and mascara? Does it actually make a difference on who you are as a person? Why do women feel insecure when they are not wearing makeup? Makeup has become a phenomenon all over the world, but why? Many women say makeup is a mood-lifter, boosts confidence, and gets you the job. Women find ways to express themselves with makeup, using creative ideas to enhance their features or even to hide some features that aren’t particularly appealing. Some of the basic reasons are to gain self-confidence and, for very young women, to appear older. Women often feel that they look very plain and unattractive without makeup or accessories. Some women feel that extensive makeup treatments are necessary to get them to a state in which they can appear in public. They may do something as simple as highlighting one or two areas, such as they eyes and eyebrows. They may use several steps in the makeup process, including a base, powder, cheek color or blush and lipstick to draw attention to the mouth. Many young women use makeup to achieve an older appearance, while older women use certain makeup methods to help them appear younger. Lines and wrinkles can be hidden temporarily with the correct application of certain types of makeup. Blemishes can be easily hidden with the help of foundation. Women also apply makeup to appear more professional. According to The Gemini Geek website, “In the workforce, makeup can make some women look fierce and more professional” (Gemini Geek). Women do not want the makeup to look caked on or showy. They apply eye liner, mascara, and cover up, so that they look awake, while...
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