Whitney Houston's Holograms And Its Impacts

Recalling all of the recent holograms that I’ve been able to view on various awards shows in the last five years or so and the announcement late 2015 of an anticipated Whitney Houston hologram concert that is in the works for some time this year, the person or their estate should own their likeness or voice. A hologram shouldn’t be any different than copyrighted music. You don’t want any and everybody taking advantage of or misusing a person’s legacy without some type of contract, monetary compensation, and guidelines on how that person’s hologram would be portrayed. Companies that are producing these holograms seem to be quickly claiming stake to deceased artist’s likenesses, but not everyone is excited about seeing their favorite late celebrity. According to FindLaw, the late singer Selena’s fans didn’t like the idea of a touring hologram of the singer “When the Selena estate announced its intention to tour a hologram, there was international outcry from fans who claimed the estate was abusing its rights.” (Findlaw.blog, 2015) But on the other end of the spectrum, a person’s estate has the right to license that person’s likeness and voice. Case in point, Whitney Houston's sister-in-law Pat Houston who will be involved in the 2016 hologram tour with Hologram USA, stated that "It's a great opportunity for her fans to see a reinvention of one the most celebrated female artists in history and to continue a legacy of performances that will not be forgotten in years to come." (qtd. on Eonline.com). I personally am not on board right now with paying to see a virtual ghost.
http://blogs.findlaw.com/celebrity_justice/2015/12/who-owns-the-rights-to-a-dead-celebritys-hologram.html#sthash.Hmw8p8AB.dpuf

A Whitney Houston Hologram Tour Is Coming to a City near You in 2016