Preview

What Is Horizon Organic?

Satisfactory Essays
Open Document
Open Document
102 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
What Is Horizon Organic?
Horizon organic was founded in 1991 and acquired in 2004 for more than $200 million by the Dean Foods, which is the US’s largest dairy producer, and also operates within its White Wave foods Company segment. Horizon organic not only provides milk, but also provides eggs, yogurt, cottage cheese, ice cream, cheese, butter, and sour cream. Furthermore, all the products are produced without added pesticides, antibiotics, or growth hormones. according to the Horizon Organic profile, The Company is focused on providing consumers with innovative, great-tasting food and beverage choices that meet their increasing desires for nutritious, flavorful, convenient, and responsibly produced products.
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Organic Chem
    • 521 Words
    • 3 Pages

    Organic Chem

    ChemActivity 10: Exercises 1. Draw a complete mechanism including the intermediate and most likely product for the reaction of each alkene below with H-X.…

    • 521 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Keller graduate school marketing plan
    • 6133 Words
    • 25 Pages

    Keller graduate school marketing plan

    Organics on The Go is an innovative start-up company that offers high quality, fairly priced, 100 percent all organic products for the on the go individual. These products are crafted to meet the specific needs and wants of a carefully selected target market. The demand for organics at large is strong and growing providing an excellent opportunity for success with a business that relies on a carefully crafted holistic marketing plan. Organics on The Go has developed an intricate holistic marketing plan that incorporates a comprehensive IMC approach to ensure success for the company at large and ensure all financial objectives are met. A marketing schedule, coupled with strategic audits will further help to bolster demand for the product line and evaluate and ensure energy and equity are built into the brand over the coming year. Included in the plan is a contingency program that strategically aligns all departments to the overall mission with strategic executive leadership to overcome potential upheavals, or problems that may arise from a number of outside factors. Based upon this, Organics on The Go plans for a successful, profitable year due to an exceptional marketing platform via this plan.…

    • 6133 Words
    • 25 Pages
    Powerful Essays
    Read More
  • Better Essays

    Peppard MKTG522 Wk3
    • 1247 Words
    • 4 Pages

    Peppard MKTG522 Wk3

    Hello, everyone. Today I will be discussing the prospect of an organic farm-based business that I feel would be very beneficial for our company. To begin, I would like to talk about an already successful business based on the organic farm concept that is present in the United Kingdom. The name of this business is Daylesford and its purpose for this discussion is to look at it as somewhat of a template as to what our eventual business can be.…

    • 1247 Words
    • 4 Pages
    Better Essays
    Read More
  • Better Essays

    week6final proposal
    • 927 Words
    • 4 Pages

    week6final proposal

    Taking into consideration the characteristics of a market including the quantity and strength of buyers and sellers, levels of competitiveness, product differentiation and the ability to enter and exit the market, the market structure of the dairy industry is a monopolistic competition. In fact Centennial produces some of its competitors’ products on site. The dairy industry is characterized by high product differentiation. While our private label does not capitalize on the market, our ability to acquire Sprouts will allow us to potentially become a monopoly of private label organics. With the established brand image of the company’s private label we will be able to enter into a new market.…

    • 927 Words
    • 4 Pages
    Better Essays
    Read More
  • Good Essays

    Accounting Module 1, Act 5
    • 484 Words
    • 2 Pages

    Accounting Module 1, Act 5

    Two other dairies of comparable size to Bakerview are The Kawartha Dairy Company (http://www.kawarthadairy.com/) and Hewitt’s Dairy (http://www.hewittsdairy.com/). Both Kawartha and Hewitt have similar strategies to Bakerview in that they emphasize that their products nutritional value is superior to others. The nutrition heading on the Kawartha website is especially noteworthy in that they market themselves as being a brand which is consciously aware of these niche demands in the dairy industry. Neither Hewitt nor Kawartha have their own…

    • 484 Words
    • 2 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Harris Ateer's Job Duties
    • 159 Words
    • 1 Page

    Harris Ateer's Job Duties

    There is organically and naturally grown foods at Harris Teeter's store. Harris Teeter makes has it's own products sold there, as well. "Some of there products include things like these, caned foods, juices, and rice. In 1997 there was $ 3.7 billion dollars, since then the organic food sales in the U.S. have grown since. In…

    • 159 Words
    • 1 Page
    Satisfactory Essays
    Read More
  • Powerful Essays

    Group 5 Final Paper Free Range v4
    • 2768 Words
    • 9 Pages

    Group 5 Final Paper Free Range v4

    Saltmarsh, M. (2011, May 23). Strong Sales of Organic Foods Attract Investors. Retrieved November 5, 2014, from http://www.nytimes.com/2011/05/24/business/global/24organic.html?_r=0…

    • 2768 Words
    • 9 Pages
    Powerful Essays
    Read More
  • Better Essays

    SWOT Analysis: Target
    • 1530 Words
    • 7 Pages

    SWOT Analysis: Target

    An increase in organic food offerings is in progress and at Target stores the goal to achieve 26% in the next few years.Target has a huge fresh and frozen seafood section which is on it’s way to be 100% sustainable. In 2014, the Target seafood section met 58% of their criteria, which is a 13% increase from 2013. Along with the sustainability, Target has product transparency, which means Target joined with Walmart and almost 50 other companies and organized a day long beauty and personal care products sustainability summit which focuses on working with suppliers to increase the overall sustainability of the…

    • 1530 Words
    • 7 Pages
    Better Essays
    Read More
  • Good Essays

    Trader Joe's Swot
    • 1348 Words
    • 6 Pages

    Trader Joe's Swot

    Whole Foods is known for having a commitment to high quality organic products. WFM was the first nationwide grocer to have the “Certified Organics” seal. In their annual report, WFM advertised: “We have high standards and our goal is to sell the highest quality products we possibly can. We are buying agents for our customers and not the selling agents for the manufacturers.” Not only can they help you select the best food, they can also help you select natural, organic health and beauty items.…

    • 1348 Words
    • 6 Pages
    Good Essays
    Read More
  • Powerful Essays

    Unit 1 the Business Environment
    • 1505 Words
    • 7 Pages

    Unit 1 the Business Environment

    If the company is going to have their customers eating organic crops by 2012, they will have to make sure that they identify the customer’s needs meaning find out what they like so they can cater for them.…

    • 1505 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Better Essays

    Organic Chem
    • 938 Words
    • 4 Pages

    Organic Chem

    The description is for dichloromethane-aqueous solution mixture, but you will use the same technique for your tert-butyl methyl ether-aqueous solution mixture. Note, however, that the ether is less dense than water, while dichloromethane is denser than water.…

    • 938 Words
    • 4 Pages
    Better Essays
    Read More
  • Good Essays

    Fresh Start Organics
    • 1059 Words
    • 5 Pages

    Fresh Start Organics

    Fresh Start Organics is continuing to grow strong in the market of food merchandising and in the organic movement in the province. With the progressing efforts of the company, organic products in different forms and alternatives are being advertised and effectively spreading awareness of what was once a market only for the indigent, old and ailing folks. Its products are gaining ground in the market as its presence broadens and is being promoted in selected and chosen merchandisers that support the company and its goals for the future.…

    • 1059 Words
    • 5 Pages
    Good Essays
    Read More
  • Better Essays

    Whole Foods Market Case Analysis
    • 1672 Words
    • 7 Pages

    Whole Foods Market Case Analysis

    Whole Foods Market has received recognition as recent as January 27th 2011 when CNBC aired Supermarkets Inc: Inside a 500 Billion Money Machine. “Whole Foods is arguably the most influential, and by some measures, the most successful supermarket chain in the world. The specialty gourmet store has grown into a Fortune-300 company offering specialty foods and locally grown organic produce.1” CNBC goes on to state that even “Established brands like Safeway, Giant Eagle and Kroger are cultural icons as familiar as our own street names, but they are under constant attack from brilliant upstarts like Whole Foods…1” From the general supermarket industry Whole Foods Market breaks down into even a smaller specific industry which is the natural and organic foods industry. This industry focused on proving customers with natural foods which is defined as “foods that are minimally processed, largely or complexly free of artificial ingredients, preservatives and other non natural occurring ingredients; and near to their whole, natural state as possible.7.” Also “organic foods were a special subset of the natural foods category; to be labeled as organic, foods had to be grown and processed without the use of pesticides, antibiotics, hormones, synthetic chemicals, artificial fertilizers, preservatives, dyes or additives or generic engenerring.7” Also from the text book CEO John Mackey believes Whole Foods Market has been highly selective for finding the highest quality, least processed, most favorable and naturally preserved foods available.…

    • 1672 Words
    • 7 Pages
    Better Essays
    Read More
  • Good Essays

    Food Inc, opinion paper
    • 1533 Words
    • 5 Pages

    Food Inc, opinion paper

    Looking at the product: what exactly makes a food organic? Organic can mean different things to different people, and even has a different meaning between companies. According to organic.org, the USDA defines organic food as that which is produced with emphasized use of renewable resources, plus conservation of soil and water. Organic food is produced without conventional pesticides, fertilizers made with synthetics or waste, bioengineered, or ionized radiation. “Organic meat, poultry, eggs, and dairy products come from animals that are given no antibiotics or growth hormones” (http://www.organic.org/home/faq). A government-approved certifier must inspect farms where organic foods are grown to assure that the farmer follows all USDA rules and meets organic standards.…

    • 1533 Words
    • 5 Pages
    Good Essays
    Read More
  • Good Essays

    Supply and Demand
    • 669 Words
    • 3 Pages

    Supply and Demand

    Wal-Mart is very excited and optimistic about offering such a product as organic foods to their customers and it seems that they are catering to the economies wants. According to the Organic Agriculture Centre of Canada, "We are particularly excited about organic…

    • 669 Words
    • 3 Pages
    Good Essays
    Read More

Related Topics