Wellcare: Outline Strategic And Operational Plans For Well-Care
Organizational Planning
Organizational Planning
WellCare Health Plans, Inc. was founded in 1985. The company is headquartered in Tampa, Florida and offers Medicaid and Medicare managed care health plans for over two million members. It offers “health plans for families, children, the aged and disabled, and provides prescription drug plans” (WellCare, 2014). Wellcare employs over 5,000 employees (SWOT Analysis, 2014). This paper will outline strategic and operational plans for WellCare, describe how these plans will achieve the goals, and pinpoint the effect of planning decisions on the internal and external stakeholders identified. “Strategic plans are important because they provide principals, managers, and employees …show more content…
Its vision is “to be the leader in government-sponsored health care programs in partnership with the members, providers, governments and communities that they serve” (WellCare, 2014). The strategic plan should be developed by WellCare’s upper-level management. The best way to develop a plan is to outline a five-year roadmap. zWellCare should focus on assessing its approach to healthcare solutions and quality customer care. The strategic plan should include reviewing its existing healthcare services over a period of time to ensure their procedures are up to par with current expectations. WellCare should also assess community and consumer needs to decide what changes should be made to expand and grow. Another part of the plan should be to build its financial resources for investment in further providing exemplary …show more content…
The plan should consist of two separate categories: single-use plans and ongoing plans. The single-use plans will address specific problems during the current time; whereas ongoing plans can address any future periods (Robbins & Coulter, 2012, p. 216). Since one of WellCare’s weaknesses is its heavy reliance on the Medicaid and other third parties, it would be best for lower-level management to find out the reason for the reliance and expand WellCare’s client base in the U.S. WellCare’s lower-level management should also review any other specific problems and generate single-use/ongoing plans to correct each
Organizational Planning
WellCare Health Plans, Inc. was founded in 1985. The company is headquartered in Tampa, Florida and offers Medicaid and Medicare managed care health plans for over two million members. It offers “health plans for families, children, the aged and disabled, and provides prescription drug plans” (WellCare, 2014). Wellcare employs over 5,000 employees (SWOT Analysis, 2014). This paper will outline strategic and operational plans for WellCare, describe how these plans will achieve the goals, and pinpoint the effect of planning decisions on the internal and external stakeholders identified. “Strategic plans are important because they provide principals, managers, and employees …show more content…
Its vision is “to be the leader in government-sponsored health care programs in partnership with the members, providers, governments and communities that they serve” (WellCare, 2014). The strategic plan should be developed by WellCare’s upper-level management. The best way to develop a plan is to outline a five-year roadmap. zWellCare should focus on assessing its approach to healthcare solutions and quality customer care. The strategic plan should include reviewing its existing healthcare services over a period of time to ensure their procedures are up to par with current expectations. WellCare should also assess community and consumer needs to decide what changes should be made to expand and grow. Another part of the plan should be to build its financial resources for investment in further providing exemplary …show more content…
The plan should consist of two separate categories: single-use plans and ongoing plans. The single-use plans will address specific problems during the current time; whereas ongoing plans can address any future periods (Robbins & Coulter, 2012, p. 216). Since one of WellCare’s weaknesses is its heavy reliance on the Medicaid and other third parties, it would be best for lower-level management to find out the reason for the reliance and expand WellCare’s client base in the U.S. WellCare’s lower-level management should also review any other specific problems and generate single-use/ongoing plans to correct each