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Walt Disney Research Paper

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Walt Disney Research Paper
Walter Elias Disney as an Entrepreneur Founder of Walt Disney Co.
Table of Contents Page
List of Materials
Introduction
Opening Summary
External Influences
History
Key to Success

List of Materials
External Influences
Competitor Comparison table

Introduction
I have admired Walt Disney’s cartoons and motion pictures, he is not only a good artist but also a great entrepreneur. The reason why I admire Walt Disney is because he did what he liked, he has a good strategy on how to transform a dream into reality. He is a really good innovator “I believe in being an innovator” Walt Disney
One other reason why I admired him is the way he worked
“A man should never neglect his family for business.” Walt Disney
…show more content…
He is one of the best known motion picture producers in the world and the founder of The Walt Disney Company having annual profits of $3.3bn. for 2009.
The Disney World Resort is the largest and most visited recreational resort in the world, innovatively designed by Walt Disney.
He created the world’s most famous fictional characters including “Mickey Mouse” still showing on the media.

“Pictures still speak the most universally understood language.”
Walt Disney

The original hand painted picture which appeared in Walter Disney Productions. A picture is worth a thousand words, the one above expresses how much Walter loved his characterless, and this passion was the key to his success in transforming dreams to reality.

External Influences – Animation Industry
Opportunities
 Operate a niche market having great talents and ideas
 Resorts worldwide
Threats
 Competitors entering the market

Fig. Walt Disney Company Competitors by Diversification.
…show more content…
Disney had taken his wife’s decision (his former employee) to naming his mouse “Mickey” instead of Mortimer
He invented a 3 dimensional effect motion camera which enabled him to create animations.

Walt Disney loved children
Daddy never missed a father 's function no matter how I discounted it. I 'd say,"Oh, Daddy, you don 't need to come. It 's just some stupid thing." But he 'd always be there, on time. http://www.justdisney.com/walt_disney/biography/long_bio.html

How Disney Achieved Success
Disney said “always remember that this started with a dream and a mouse”. He thought beyond his time spending nights in his studio eating called beans as he had given up his apartment, he pushed his sales, he followed his dreams building amusement parks.
The innovation of the 3 dimensional motion camera meant he was an innovator and his storylines would mean that he was creative.
Great Imagineering
“Imagination, creativity, novelty and sensitivity qualities are needed to develop a new product or service and bring it to the market.”

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