Walmart

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What
 is
 the
 Successful
 of
 

• 
  • 

Founder
 of
 
 
  Sam
 Walton
 is
 the
 founder
 of
 retail
 giant
 Walmart.
 
  He
 was
 born
 in
 1918
 in
 Kingfisher,
 Oklahoma.
 

•  When
 his
 military
 service
 ended
 in
 1945,
 Sam
 moved
 to
 Iowa
 and
  then
 to
 Newport,
 Arkansas.
 During
 this
 Ime,
 Sam
 gained
 early
  retail
 experience,
 eventually
 operaIng
 his
 own
 variety
 store.
 
  •  Sam
 Walton
 built
 Walmart
 on
 the
 revoluIonary
 philosophies
 of
  excellence
 in
 the
 workplace,
 customer
 service
 and
 always
 having
  the
 lowest
 prices.
  •  Sam
 Walton
 died
 in
 1992.
 

Brief
 History
 of
 
•  Walmart
 is
 an
 American
 public
 corporaIon
  and
 the
 largest
 retail
 company
 in
 the
 world.
  • 
 Walmart
 manages
 its
 retail
 stores
 in
 different
  countries.
  • 
 Walmart
 was
 found
 in
 1962
 by
 Sam
 Walton.
 
 

Brief
 History
 of
 
 
•  Wal-­‐Mart
 headquartered
 in
 Bentonville,
  Arkansas.
  •  The
 company
 offers
 its
 merchandise
 through
  many
 e-­‐commerce
 websites
 such
 as
  walmart.com
 and
 samsclub.com.
 
  •  Walmart
 US,
 Sam's
 Club
 and
 the
 internaIonal
  segment
 are
 all
 managed
 by
 Walmart.
 


 

Brief
 History
 of
 

•  Sam
 Walton
 opened
 the
 first
 store
 in
 1962
 in
 
  Rogers,
 Arkansas.
  •  Within
 5
 years
 there
 were
 25
 Wal-­‐mart
 stores
  earning
 a
 totalrevenue
 of
 $12.6
 million
 in
 sales.
  • 
 The
 company's
 revenues
 also
 come
 from
  Sam's
 Club
 membership
 fee
 revenues,
 tenant
  income
 and
 financial
 services
 income.
 

Brief
 History
 of
 
•  In
 1991,
 Wal-­‐Mart
 became
 an
 internaIonal
  company
 when
 Walton
 opened
 a
 Sam's
 Club
  near
 Mexico
 City.
 Just
 two
 years
 later,
 Wal-­‐ Mart
 InternaIonal
 was
 created.
  •  Presently
 7,800
 stores
 and
 club
 locaIons
 in
 15
  markets
 employ
 more
 than
 2
 million
  associates,
 serving
 more
 than
 176
 million
  customers
 a
 year.
 

•  Wal-­‐Mart's
 major
 internaIonal
 operaIons
 are
  in
 the
 following
 markets:
 

Market
 Share
 of
 
 

•  h^p://seekingalpha.com/instablog/3162631-­‐ finanalys/1050751-­‐wal-­‐mart-­‐stores-­‐2012-­‐2q-­‐ financial-­‐analysis   •  h^p://www.stock-­‐analysis-­‐on.net/NYSE/ Company/Wal-­‐Mart-­‐Stores-­‐Inc#Analysis  

4Ps
 Analyzes
 of
 
 
Price
 
•  “Always
 lows
 prices”
 and
 “Everyday
 low
  prices”-­‐
 Sam
 Walton.
  •  Products
 price
 are
 as
 low
 as
 15%
 of
 other
  retailers.
  •  Discount
 prices
 based
 on
 the
 demand
 of
 the
  hour.
  •  Very
 low
 price
 for
 electronics
 compared
 to
  other
 retailers.
 
 
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