Vodafone Distribution Strategy
Vodafone India Sales and Distribution
[Type the document subtitle]
Varun Vivek (11BSPHH010935)
Karan Ganju (11BSPHH010381)
Vidhi Sharma (11BSPHH010944)
Vidhi Saigal (11BSPHH010943)
Introduction
Industry Profile
India's telecommunication network is the third largest in the world and the second largest among the emerging economies of Asia on the basis of its customer base and it has one of the lowest tariffs in the world enabled by the hyper-competition in its market. Major sectors of the Indian telecommunication industry are telephony, internet and broadcasting. Today, it is the fastest growing market in the world. The total number of subscribers during July-2012 was recorded to be
679.05 million with an increase from the previous year of 0.25%. The total revenue of the Indian telecom sector grew by 7% to 283,207 crore (US$51.26 billion) for 2010–11 financial year, while revenues from telecom equipment segment stood at 117,039 crore (US$21.18 billion).The telecommunication sector continued to register significant success during the year and has emerged as one of the key sectors responsible for India’s resurgent India’s economic growth.
Loop
MTNL
Videoco n Uninor
Aircel
BSNL
IDEA
Vodafon e Airtel
Major sectors of telecommunication industry in India are telephony, internet and broadcasting. The primary regulator of telecommunications in India is
Number of Subscribers as of July 2012 (in Millions) the Telecom
Regulatory
188.81
200
Authority of India (TRAI). The
180
154.91
160
mission of TRAI is to create and
140
117.62
120
nurture an environment which
94.68
100
65.16
will enable the quick growth of
80
44.50
60
the telecommunication sector
40
5.16 5.23 3.00
20
in the country. One of the
0
major objective of TRAI is to provide a transparent policy environment. TRAI has regularly issued orders and directions on various subjects like tariff, interconnections, Direct To
Home (DTH)
[Type the document subtitle]
Varun Vivek (11BSPHH010935)
Karan Ganju (11BSPHH010381)
Vidhi Sharma (11BSPHH010944)
Vidhi Saigal (11BSPHH010943)
Introduction
Industry Profile
India's telecommunication network is the third largest in the world and the second largest among the emerging economies of Asia on the basis of its customer base and it has one of the lowest tariffs in the world enabled by the hyper-competition in its market. Major sectors of the Indian telecommunication industry are telephony, internet and broadcasting. Today, it is the fastest growing market in the world. The total number of subscribers during July-2012 was recorded to be
679.05 million with an increase from the previous year of 0.25%. The total revenue of the Indian telecom sector grew by 7% to 283,207 crore (US$51.26 billion) for 2010–11 financial year, while revenues from telecom equipment segment stood at 117,039 crore (US$21.18 billion).The telecommunication sector continued to register significant success during the year and has emerged as one of the key sectors responsible for India’s resurgent India’s economic growth.
Loop
MTNL
Videoco n Uninor
Aircel
BSNL
IDEA
Vodafon e Airtel
Major sectors of telecommunication industry in India are telephony, internet and broadcasting. The primary regulator of telecommunications in India is
Number of Subscribers as of July 2012 (in Millions) the Telecom
Regulatory
188.81
200
Authority of India (TRAI). The
180
154.91
160
mission of TRAI is to create and
140
117.62
120
nurture an environment which
94.68
100
65.16
will enable the quick growth of
80
44.50
60
the telecommunication sector
40
5.16 5.23 3.00
20
in the country. One of the
0
major objective of TRAI is to provide a transparent policy environment. TRAI has regularly issued orders and directions on various subjects like tariff, interconnections, Direct To
Home (DTH)