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Village Volvo Case Study

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Village Volvo Case Study
1-Describe Village Volvo’s service package:

First of all we need to define what service package is. The service package is defined as a bundle of good and services with information that is provided in some environment. This bundle consist of five components describing services such as:

• Supporting facility

• Facilitating goods

• Information

• Explicate service

• Implicit service

Village Volvo represents an effort by two former authorized Volvo dealer mechanics to provide quality service repair on out-of-warranty Volvos at a reasonable cost. on the basis of their 22 combined years of training and experience with the local Volvo dealer, t hey have earned a respected reputation and following of satisfied customers, which make an independent service operation feasible.

Supporting facility:

According to service management book the definition of supporting facility implies that any physical resources that must be in place before a service can be offered is called supporting facility.

Location:

The shop was built in suburb in the countryside. according to researchers,the building is not centerally and convinently located for all of the customers, however a daily shuttle service which is only two or three times a day is considered,sincle no alternate transportation is presently available. Village Volvo is based in a new butler building (prefabricated metal structure) that consist of four work bays, plus the office,storage and waiting room.

Interior building:

The waiting room is occupied with a television set,comfortable chairs,coffe,a soft-drink vendegin machine,magazines and the local newspaper.This facility is used almost exculsivly by the clients who come during th “drop-in”times.

Supporting Equipment:

It was not mentioned in the case.

Facilitating goods:

The material purchased or consumed by the buyer, or the items provided by the customer.

Consistency:

With 22years of cooperation with

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