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Tough Love And The Age Of Entitlement Analysis

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Tough Love And The Age Of Entitlement Analysis
The opinion piece “Tough love and the age of entitlement” published on the third of January 2016 in the “Sunday Age” and written by Cosima Marriner and Rachel Browne argues that parents are overindulging their children. Marriner reveals the fact that some parents sacrifice almost everything to keep their child happy and when they cannot support their needs, it results in an outburst of aggression. Marriner and Browne use a cautionary and appalled tone to persuade a target audience of concerned parents and average “Sunday Age” readers. Using numerous persuasive techniques such as expert evidence, graphics to depict an image of a disgruntled child, anecdotal evidence and also the appeal to family values, they the writers persuade the audience …show more content…
The writers refer to psychologists such as Michelle Pritchard and Judith Locke, and to another expert, Dennis Yarrington who is President of the ‘Australian Primary Principals Association’. “We are very quick to gratify our students” Yarrington admits, meaning the problem is already overwhelming in some schools due to the demands of kids who than overreact when things don’t go their way. The headline, “Tough love and the age of entitlement” acknowledges the fact that in this day and age parents are not enforcing resilient attitudes and independence for the child. The use of the persuasive device of expert evidence helps to sway readers to agree with the contention expressed in the headline, reinforcing the argument that we need to become tougher in dealing with teenagers who have developed an attitude of if I want it I need it now. The headline relates to the article by establishing a connection with ‘tough love’ meaning strict rules or hardworking and ‘age’ as the milestone of a needful, inconsiderate generation wanting ‘entitlement’ on everything they can touch. “Olivia has dropped out of school and goes out missing for days at a time. She’s smoking pot and has been arrested for shoplifting… Like when she lost her IPhone recently. She was screaming at me to buy her a new one, it could not just be any

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