Toothpaste Market in China

Only available on StudyMode
  • Download(s) : 462
  • Published : March 21, 2013
Open Document
Text Preview
(Excerpt) Research and Investment Forecast Evaluation of Toothpaste Market in China, 2011-2015

Research and Investment Forecast
Evaluation of Toothpaste Market in China,
2011-2015
(Excerpt)

Huidian Research
Publication Date: May 2012

(Excerpt) Research and Investment Forecast Evaluation of Toothpaste Market in China, 2011-2015

11. Consumer Market Analysis of China’s Toothpaste Industry 11.2 Target Consumer Group Research of Toothpaste Products
11.2.3 Consumer Views to Demanded Suitable Toothpaste Type
Fig. 40 Demand of Suitable Toothpaste Type
Types of Toothpaste Usage
Number
Consumer

Type

of

ratio

Herbaceous Type

85

35%

Whitening Type

109

44%

Chinese Herbal Medicine Type

44

18%

Other Types

8

3%

Source: Huidian Research
It can be seen from the table above, the most needed type of toothpaste is the whitening type. This shows that consumers pay great attention to vigorous and graceful. In today’s society, image is a very important project, so teeth whitening became a hot topic gradually. It is easy to see that with the development of society, people pay more and more attention to their images. Teeth are also a part of image and tooth whiting becomes a concern issue, too. Therefore, the whitening toothpaste has become the pursuit of consumers.

Table of Contents
Chapter I. Status Quo of Industrial Development
1. Overview of Toothpaste Industry
1.1 Definition and Classification
1.1.1 Definition
1.1.2 Characteristic
1.2 Maturity Grade Analysis of Global Toothpaste Industrial Development 1.2.1 Market Maturity Grade Comparison between Home and Abroad 1.2.2 Maturity Grade Analysis of Toothpaste Industry and Sub-industries 2. Development of Global Toothpaste Industry

2.1 Analysis of Global Toothpaste Market
2.2 Characteristics of Toothpaste Market in Major Countries
3. Development Status Quo of China’s Toothpaste Industry
3.1 Development Status Quo of China’s Toothpaste Industry
3.1.1 Development Status Quo of Toothpaste Industrial Brand

(Excerpt) Research and Investment Forecast Evaluation of Toothpaste Market in China, 2011-2015

3.1.2 Status Quo of Toothpaste Industrial Consumer Market
3.1.3 Consumption Level of Toothpaste Market
3.2 Development Situation of Toothpaste Industry from 2009 to 2011 3.3 Operation of Toothpaste Industry from 2009 to 2011
3.1.1 Profit of Toothpaste Industry from 2010 to 2011
3.1.2 Production and Marketing of Toothpaste Industry from 2010 to 2011 3.4 Analysis and Thinking about China’s Toothpaste Market
4. Research on China’s Toothpaste Market Development
4.1 Research on China’s Toothpaste Market Development in 2010 4.2 Market Situation of China’s Toothpaste Industry in 2011 4.3 Development Characteristic of China’s Toothpaste Market in 2012 5. Consumer Survey of China’s Toothpaste Market

5.1 Consumer Survey of China’s Toothpaste Market Consumption in 2010 5.1.1 Overall Market Share
5.1.2 Marker Share in Key Cities
5.1.3 Used Rate Analysis
5.1.4 Toothpaste Types in Use
5.1.5 Toothpaste Using Quantity within Half a Year (150g Pack) 5.1.6 Purchasing Place
5.2 Characteristic Research on China’s Toothpaste Users in 2010 5.2.1 Characteristics of Colgate Toothpaste’s Users
5.2.2 Characteristics of Crest Toothpaste’s Users
5.2.3 Characteristics of Zhonghua Toothpaste’s Users
5.2.4 Characteristics of Darlie Toothpaste’s Users
5.2.5 Characteristics of Yunnan Baiyao Toothpaste’s Users
5.2.6 Characteristics of LG Bamboo Salt Toothpaste’s Users 5.2.7 Characteristics of Amway Glister Toothpaste’s Users
6. Economic Operation Analysis of Toothpaste Industry
6.1 Analysis of Toothpaste Output from 2010 to 2011
6.2 Main Economic Indicator Analysis of Toothpaste Industry from 2010 to 2011 6.3 Analysis of China’s Toothpaste Industrial Performance from 2010 to 2011 6.3.1 Analysis of Industrial Profitability from 2010 to 2011 6.3.2 Analysis of Industrial Operation Capability from 2010 to 2011 6.3.3 Analysis of...
tracking img