To RLK
To RLK’s Board of Directors:
The newest technological development for RLK Media is the iVid. Executing the delivery of this product to market will be vital to the future success of the business. When determining the best strategy for an efficient delivery of the product, outsourcing R&D to Innova is the best decision because it allows
RLK Media to get to market quicker while controlling the costs.
Outsourcing R&D is recommended because there is not enough time for RLK Media to develop the required team internally. It is imperative that RLK Media is the first to market for the iVid and that requires doubling the software team as quickly as possible. The second reason outsourcing is recommended is because of the significant price savings. Using an outsourcing strategy allows RLK
Media to save money on R&D, but also eliminate the costly and timely process of searching for and developing the team internally. The last reason outsourcing is recommended is because of the ability to tap into additional knowledge. By pairing with the proper company, RLK Media can immediately take advantage of their expertise in the field and use collaboration techniques to execute the proper strategy. It is important that RLK Media find a partner that can help with developing software as quickly as possible without creating any setbacks to the product development currently in place. Innova is the best partner for RLK Media to execute this strategy. Innova currently has large R&D labs with enough man power to efficiently meet RLK Media’s needs. This will allow RLK Media to increase their knowledge on the iVid quicker than trying to do it internally. Innova has recently worked with Pycosonics, RLK’s largest competitor, and will inevitably bring over some intellectual property that RLK Media may not have access to otherwise. This will give RLK Media the speed, precision, and specialized knowledge needed to make the iVid a success. Innova will be able to give insight to specific software
The newest technological development for RLK Media is the iVid. Executing the delivery of this product to market will be vital to the future success of the business. When determining the best strategy for an efficient delivery of the product, outsourcing R&D to Innova is the best decision because it allows
RLK Media to get to market quicker while controlling the costs.
Outsourcing R&D is recommended because there is not enough time for RLK Media to develop the required team internally. It is imperative that RLK Media is the first to market for the iVid and that requires doubling the software team as quickly as possible. The second reason outsourcing is recommended is because of the significant price savings. Using an outsourcing strategy allows RLK
Media to save money on R&D, but also eliminate the costly and timely process of searching for and developing the team internally. The last reason outsourcing is recommended is because of the ability to tap into additional knowledge. By pairing with the proper company, RLK Media can immediately take advantage of their expertise in the field and use collaboration techniques to execute the proper strategy. It is important that RLK Media find a partner that can help with developing software as quickly as possible without creating any setbacks to the product development currently in place. Innova is the best partner for RLK Media to execute this strategy. Innova currently has large R&D labs with enough man power to efficiently meet RLK Media’s needs. This will allow RLK Media to increase their knowledge on the iVid quicker than trying to do it internally. Innova has recently worked with Pycosonics, RLK’s largest competitor, and will inevitably bring over some intellectual property that RLK Media may not have access to otherwise. This will give RLK Media the speed, precision, and specialized knowledge needed to make the iVid a success. Innova will be able to give insight to specific software