During the 1920’s and 1950’s the US society was very different. The economies were different, men and women acted different, and even business were treated different. During the 1920’s there was a big difference between the roles of the women during that time with the jazz age and during the 1950’s with the more sophisticated age. Also during the 1920’s and 1950’s the ways of consumerism and how consumers viewed items was different.
During the 1920’s women were reborn into giddier and spunkier woman known as a flapper. Women were drinking, smoking, dancing, and voting. There were also cutting their hair short, wearing more colorful make-up, going to petty parties, and taking risks. They wore short dresses with stockings and garter belts. The jazz age created different ways of clothing and hair styles for these women. Women in the 20’s didn’t really care what people thought about them and they did what they wanted to do. Also women in the 20’s didn’t want to wait around for men to ask them to marry them they just wanted to live their lives.
During the 1950’s women were very different from how they were in the 1920’s. Women were viewed as repressive and constrictive. Society placed a very high importance and many expectations on how women behaved at home as well as in public. The perfect mother was supposed to stay home and take care of her children so that society would accept them. Also the perfect women had dinner ready for her husband when he got home from work, and was at her husband’s every beck and call. She agreed with her husband on everything. Women were not allowed to voice any opinion or want schooling or anything like that.
During the 1920’s consumerism was taking a growth. It was continuing to grow and take hold of a variety of technological and organization transitions and innovations that were beginning to grow since the civil war. Many ways of the consumer population growing is that many businesses used advertising to get publicity for...
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