The Impact of Introduced Corporate Social Responsibility on the Meeting Market
In recent years corporate social responsibility (CSR) is increasingly becoming a part of a large number of companies. It is becoming an important activity for businesses throughout the globe, and many organizations have rebranded their core values to include social responsibility. People look at CSR to deliver benefits especially vis-a-vis environmental, social and economic aspects. It helps businesses to build up credibility and reputation which the public can identify with. However, it could be a pressure on business to take CSR issues seriously.
In response to that, the following are providing a framework to understand of CSR impacts, to see how CSR currently contributes to environmental, social and economic policies in the meeting industry. And there are some recommendations for decision makers in the field, that CSR activities could be a business opportunity for growing sustainable.
There is as yet, no widely agreed definition of CSR. Base on the European Commission identifies corporate social responsibility as: “A concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis” (Commission of the European Communities 2001). It is also a form of corporate self-regulation integrated into a business model whereby business would monitor and ensure its adherence to law, ethical standards, and international norms. (Donna J. Wood 1991)
Launched in 1999 by The United Nations, the Global Compact starts to give out a principle-based framework for businesses, stating ten principles in the areas of human rights, labor, the environment and anti-corruption. It provides more clear guidelines to adopt CSR policies in the field. By support the Global Compact, Meeting Professional International (MPI), the largest non-profit professional association for the meeting and events industry, consider CSR as a concept whereby the long-term interests of actions and take
In response to that, the following are providing a framework to understand of CSR impacts, to see how CSR currently contributes to environmental, social and economic policies in the meeting industry. And there are some recommendations for decision makers in the field, that CSR activities could be a business opportunity for growing sustainable.
There is as yet, no widely agreed definition of CSR. Base on the European Commission identifies corporate social responsibility as: “A concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis” (Commission of the European Communities 2001). It is also a form of corporate self-regulation integrated into a business model whereby business would monitor and ensure its adherence to law, ethical standards, and international norms. (Donna J. Wood 1991)
Launched in 1999 by The United Nations, the Global Compact starts to give out a principle-based framework for businesses, stating ten principles in the areas of human rights, labor, the environment and anti-corruption. It provides more clear guidelines to adopt CSR policies in the field. By support the Global Compact, Meeting Professional International (MPI), the largest non-profit professional association for the meeting and events industry, consider CSR as a concept whereby the long-term interests of actions and take