The Customer Complaint Issue

Topics: Good, Food, Marketing Pages: 2 (553 words) Published: October 23, 2012
There is a complaint letter sent by Dr. William E. Loflin. They were extremely upset and very insulted by the experience. He said that our staff is not well trained and overtly rude. There are several problems that he complaint about our service, but he still think the food was excellent. Here are the ways to solve the issue.

I suggest company should organize a training course for the staffs. The training provides staff with increased skills and abilities. Using the common cases of complaint customer and teaches the staff how to handle the problems in a right way and therefore increases the quality service. Also, it provide a time for staff build up the team spirit. Since customers are more demanding, restaurant should increase the service quality that can provide an edge of competitive advantage and meet the satisfaction of customers. Also, the service not only including how the staffs serve the guest when they in the dining room but also the whole process in the restaurant, from the entrance area to bill presentation and the farewell, all the performance must be done well. Staffs always follow the rules and regulation set by restaurant management, but they overlook their service skills is the first impression of the customers. Therefore, the staff should know what quality is, it doesn’t only means providing the food and environment but the service are also important. Understanding how to meet the customers’ expectations can add value in a delighted result. Moreover, restaurant can execute the performance appraisal every month. Establishing performance standards to the staffs, the customer feedback and supervisor observation can be affecting the appraisal. The appraisal will be show to the staff, see how well they did and the mistakes. And, the best of the staff will post it on the board and bonuses; therefore the staff can build up the strengths and overcome the weaknesses. Since employees are unaware of the identify the...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • customer complaint Essay
  • Essay on Customer Complaint
  • Dealing with Customer Complaints Essay
  • Essay about Customer Complaint
  • Customer Service Issues in a'Famosa Essay
  • Essay about Issues in Customer Service
  • Issue in Customer Relationship Management Essay
  • Essay about Communication Strategy

Become a StudyMode Member

Sign Up - It's Free