Super Bowl Commercial Analysis

Unlike the “Like a Girl” commercial, Super bowl commercials reflect the sexuality of women. Super Bowl commercials can be described as the funniest, and most entertaining commercials of the year. However when looking into them they poke fun of women’s sexuality in various ways. The Doritos Super Bowl commercial presents the idea that the only way to get a man to pay attention to you is to offer your body as a prize (Doritos Super Bowl). The whole concept is that a Super Bowl commercial emphasizes the idea in which is supposed to be funny. This further questions medias purpose in society. Media is forcing the knowledge on society that women are used as props to draw viewer’s attention to the screen. It emphasizes that Women are just toys to play with when they are there, but if they were not there it would not be a problem.
Since everyone has ideas about what a woman should look like, certain stars have come out to try and prove the idea that no one if perfect. Over Instagram, Selena Gomez posted a bikini picture of herself. Harsh comments appeared in her feed such as, “fat” or “gained so much weight”. She explained on
Katie Couric explains that “The media can be an instrument of change, it can maintain the status quo and reflect the views of the society or it can, hopefully awaken people and change minds” (Miss Representation). The Media has the potential of awakening people about the problems around the world, but has so far made women only question their potentials. The only way for change to occur is if media is challenged to value women’s smarts, achievements, and goals rather than just their beauty. However, “if the media is solely used to send girls the message that their only purpose and value is to serve the world their bodies, it can only disempower and distract them from obtaining power and leadership in their future” (Miss