Jenny Lindemann & Demetria West
Austin Peay State University
Case Summary
In a small rural Tennessee town called Smallville, resides approximately 5000 people. The members of Smallville are tight knit and everyone knows one another. Smallville is located more than 30 miles from any major metropolitan area, making employment outside of the community very difficult. Aside from any locally owned motels and restaurants, the largest employer in the town is the Walmart super-center. Walmart employs the majority of the workers in Smallville. Recently, a female worker named Carol (whose sexual orientation is lesbian) has expressed being passed over for a promotion three different times after …show more content…
Members of Smallville have already began meeting as a community to voice issues of concern and it would be an appropriate place for the issue of Walmart and gender inequality to be brought to light. Brining the issue to attention, mustering support, and then collectively engaging about the issue are the initial steps. Surveying Walmart employees with close attention to women will be a tool used to measure the scope of the …show more content…
PREPARE can be used initially to create awareness of the problem, which is Walmart and gender inequality in workplace. Discussing the problem and setting goals are the first steps. The goal for Smallville is for Walmart to enforce and follow equal employment opportunity laws.
To get a realistic scope of the problem data is needed to support the claim. Both qualitative and quantitative methods will be used. Qualitative research methods such as interviewing the Walmart employees at community meetings will be used to receive an initial and detailed scope of the problem from the perspective of the employees. Is this a gender issue, or sexual orientation issue? Quantitative methods such as a survey will be given to all Walmart employees to help reduce bias and increase accurate and anonymous feedback. Surveys will be distributed at community meetings, and via door knocking methods to all Walmart employees for the purpose of insuring that they all have an equal chance of being