Subway History
HISTORY
The story begins in Bridgeport, Connecticut, USA during the summer of 1965. Fred DeLuca, an ambitious 17-year-old high school graduate, was looking for a way to make enough money to pay for his university tuition. The solution came at a BBQ during a conversation with a family friend, Dr. Peter Buck. Dr. Buck suggested to Fred that he open a submarine sandwich shop - having seen a sandwich shop in his hometown become a huge success.
With a $1,000 loan from Dr. Buck, the partnership was formed and Pete's Super Submarines opened in August 1965. The first year was a challenge and a learning experience for the young entrepreneurs. They opened their second location a year later and quickly realised that marketing and visibility were going to be key factors in the success of the business - the third outlet was in a highly visible location and it's still serving sandwiches today. The name was shortened from Pete's Super Submarines to SUBWAY® and the familiar bright yellow logo was introduced.
The next step was to formulate a business plan that outlined the SUBWAY® brand's goals. In an effort to reach those goals, SUBWAY® outlets began franchising, giving others the opportunity to succeed in their own business venture. The first SUBWAY® franchise opened in Connecticut in 1974.
UK and Ireland History * The first SUBWAY® store is opened in the Republic of Ireland in 1994 by David Morrissey * In 1996, the first UK SUBWAY® store is opened in Brighton by Murray and Maria Speirs * Fred DeLuca attended his first media tour of the UK in 2001 when the SUBWAY® franchise reached the 50 store mark. * In 2002, the SUBWAY® brand opened its 100th store in the UK and Ireland * By the end of 2003 the number of stores in the UK and Ireland had doubled to 200 * In July 2003 the SUBWAY® brand became the largest specialist sandwich chain in the UK and Ireland, according to a report by Mintel * By mid-2004, there were 300 stores * By February 2005,
The story begins in Bridgeport, Connecticut, USA during the summer of 1965. Fred DeLuca, an ambitious 17-year-old high school graduate, was looking for a way to make enough money to pay for his university tuition. The solution came at a BBQ during a conversation with a family friend, Dr. Peter Buck. Dr. Buck suggested to Fred that he open a submarine sandwich shop - having seen a sandwich shop in his hometown become a huge success.
With a $1,000 loan from Dr. Buck, the partnership was formed and Pete's Super Submarines opened in August 1965. The first year was a challenge and a learning experience for the young entrepreneurs. They opened their second location a year later and quickly realised that marketing and visibility were going to be key factors in the success of the business - the third outlet was in a highly visible location and it's still serving sandwiches today. The name was shortened from Pete's Super Submarines to SUBWAY® and the familiar bright yellow logo was introduced.
The next step was to formulate a business plan that outlined the SUBWAY® brand's goals. In an effort to reach those goals, SUBWAY® outlets began franchising, giving others the opportunity to succeed in their own business venture. The first SUBWAY® franchise opened in Connecticut in 1974.
UK and Ireland History * The first SUBWAY® store is opened in the Republic of Ireland in 1994 by David Morrissey * In 1996, the first UK SUBWAY® store is opened in Brighton by Murray and Maria Speirs * Fred DeLuca attended his first media tour of the UK in 2001 when the SUBWAY® franchise reached the 50 store mark. * In 2002, the SUBWAY® brand opened its 100th store in the UK and Ireland * By the end of 2003 the number of stores in the UK and Ireland had doubled to 200 * In July 2003 the SUBWAY® brand became the largest specialist sandwich chain in the UK and Ireland, according to a report by Mintel * By mid-2004, there were 300 stores * By February 2005,