Study of Customer Satisfaction for Tata Commercial Vehicles
A
Project Report
On
“Study of Customer Satisfaction for
TATA Commercial Vehicles”
Undertaken at
Shree Ambica Auto Sales & Service
(Authorised dealer of TATA Motors)
COMMERCIAL VEHICLES INDUSTRY PROFILE
The following are the main players in the Production of Commercial Vehicles in India:
• Ashok Leyland Ltd.
• Hindustan Motors Ltd.
• Telco
• Force Motors Ltd. (Previously known as Bajaj Tempo Ltd)
• Eicher Motors Ltd.
• Mahindra & Mahindra Ltd.
• Swaraj Mazda Ltd.
• Tata Motors
SHREE AMBICA AUTO SALES & SERVICE
Authorised dealer of TATA Motors
Shree Ambica Auto Sales & Service started its operation as TELCO Authorised Service Station in 1994 and as an authorised dealer of TATA Motors Commercial Vehicles from 2000 for districts Surat, Bharuch, Narmada and Dang having its head office at Amboli. In a short span of just six years Shree Ambica Auto Sales & Service has become a pioneer in its work and has its branches presently at Surat, Amboli, Ankleshwar and Bardoli and 1S out-let office at Mandvi, Vyara, Pardesana, Adajan and Katargaon and also at various places in Ankleshwar.
Moreover adding up to its good work Shree Ambica also kept on upgrading its customers with a lot of value added services which includes Annual Maintenance Contract, Same day Delivery, 7 days a week services, Onsite services and also organizing check-up camps at various places at regular intervals.
All the success of the organization is credited to the well trained and acquainted staff as well as mechanics, both of administrative as well as workshop level.
With such a distinct approach Shree Ambica Auto Sales & Service has achieved its success and is in constant strive to achieve maximum market share to bring up TATA Motors as a whole.
CUSTOMER SATISFACTION:
Customer satisfaction, a business term, is a measure of how products and services supplied by a company meet or surpass customer expectation.
Customer satisfaction is an ambiguous and abstract concept and the actual
Project Report
On
“Study of Customer Satisfaction for
TATA Commercial Vehicles”
Undertaken at
Shree Ambica Auto Sales & Service
(Authorised dealer of TATA Motors)
COMMERCIAL VEHICLES INDUSTRY PROFILE
The following are the main players in the Production of Commercial Vehicles in India:
• Ashok Leyland Ltd.
• Hindustan Motors Ltd.
• Telco
• Force Motors Ltd. (Previously known as Bajaj Tempo Ltd)
• Eicher Motors Ltd.
• Mahindra & Mahindra Ltd.
• Swaraj Mazda Ltd.
• Tata Motors
SHREE AMBICA AUTO SALES & SERVICE
Authorised dealer of TATA Motors
Shree Ambica Auto Sales & Service started its operation as TELCO Authorised Service Station in 1994 and as an authorised dealer of TATA Motors Commercial Vehicles from 2000 for districts Surat, Bharuch, Narmada and Dang having its head office at Amboli. In a short span of just six years Shree Ambica Auto Sales & Service has become a pioneer in its work and has its branches presently at Surat, Amboli, Ankleshwar and Bardoli and 1S out-let office at Mandvi, Vyara, Pardesana, Adajan and Katargaon and also at various places in Ankleshwar.
Moreover adding up to its good work Shree Ambica also kept on upgrading its customers with a lot of value added services which includes Annual Maintenance Contract, Same day Delivery, 7 days a week services, Onsite services and also organizing check-up camps at various places at regular intervals.
All the success of the organization is credited to the well trained and acquainted staff as well as mechanics, both of administrative as well as workshop level.
With such a distinct approach Shree Ambica Auto Sales & Service has achieved its success and is in constant strive to achieve maximum market share to bring up TATA Motors as a whole.
CUSTOMER SATISFACTION:
Customer satisfaction, a business term, is a measure of how products and services supplied by a company meet or surpass customer expectation.
Customer satisfaction is an ambiguous and abstract concept and the actual