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University of Sunderland

The Faculty of Business and Law
Postgraduate Business and Management Programmes
Academic Year 2012/13

Module Guide:
PGBM07Cross Cultural Management

Module Leader: John Reilly O’Donnell

Room: RV108
Email: john.o-donnell@sunderland.ac.uk

Module Tutor: Sandy Drossou

Email: sandy.drossou@sunderland.ac.uk

Module Description

CODE:PGBM07
CREDITS:15
LEVELS:MASTERS
SCHOOL:BUSINESS
MODULE BOARD:POSTGRADUATE BUSINESS
PRE - REQUISITES:NONE
CO -REQUISITES:NONE
LEARNING HOURS:150 HOURS, with 30 contact hours, the exact nature of which is specified in the module guide

LEARNING OUTCOMES:

Upon successful completion of this module, students will be able to:

Knowledge-based outcomes
1. Analyse the factors in their own culture, which affect their own behaviour and interactions with other people and influence effectiveness in cross-cultural encounters. 2. Analyse the ways in which other cultures are both similar to and different from their own. 3. Examine the influence of culture and cultural differences on management skills, behaviour, effectiveness and performance.

Skills-based outcomes
4. Demonstrate understanding of behaviour from the perspective of another culture. 5. Demonstrate enhanced and effective cross-cultural managerial capacities and skills. 6. Demonstrate the ability to take advantage of cultural diversity and a multicultural work environment, through a ‘culturally synergistic’ management approach.

CONTENT SYNOPSIS:

• Cultural differences and their influence on the nature of managerial skills and communication and behaviour: Cultural differences, attribution and behaviour; Managerial values, thinking, beliefs and styles in different cultures.

• Intercultural Communication: socio-cultural backgrounds: what we bring to intercultural communication; and intercultural interaction: taking part in intercultural communication.

• Developing effective international managers: the cultural context of management development. Enhancing international assignments, acculturation and international adjustment.

• The management of international joint ventures. Multicultural teams: conflict and synergy. Cross-cultural motivation. The management of diversity in organisations.

• The relationship of power and market fundamentalist policies which have generated militant opposition in the West as well as the Third World, expressed through the anti-globalisation movement in the last decade.

TEACHING AND LEARNING METHODS:

The structure for the unit will be provided by a series of tasks, which will need to be completed by participants, mostly in teams. Theory and concept sessions will be integrated with the experiences and will underlie analytical activities.

Students will be encouraged to participate actively in the learning process through syndicate work, individual and group oral presentations based on the analysis of assigned readings and/or case studies, applied project work, experiential exercises, and essays. Some use will also be made of more didactic methods through lectures.

Seminars will be 2 hours in length and will involve some combination of these learning methods.

The learner is treated as a learning resource; there is active participation of the learner in their learning; and evaluation is used as a basis for problem solving and improvement. Emphasis will be placed on activities designed to develop skills, enhanced by analytical and theoretical work. Formative feedback is given on presentations given by students as well as the opportunity to reflect on their learning with others.

Lectures - 1 hour per week for 10 weeks 10 hours Seminars - 2 hours per week for 10 weeks 20 hours
Structured tasks and self-directed study 120 hours

ASSESSMENT METHODS

The assignment for this Module is in two...
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