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Shopping Center Case Study

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Shopping Center Case Study
There are some gaps that have been identified and discussed in the data discussion section. Therefore, some businesses are suitable to be recommended as it will fill the gaps of Bukit Beruang shopping centre. One business that is recommended to be operated is an electronic gadgets and game centre. Another business that is recommended to be opened is a sports centre. Both these businesses are estimated to gain long-term success because based on the demographics of the community in Bukit Beruang, they are the two of the most suitable businesses to be operated.

5.1 ELECTRONICS AND GAME CENTRE
An electronic and gadget shop which also sells video games and devices that is commonly used for playing video games is recommended to be operated. The
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For example, a space for the yoga classes has to be provided to make sure that no technical issues arise when the classes has started. In addition, a place for people to perform their prayers must be provided because a majority of the residents in Melaka are Muslims. Plus, a suitable lighting for the sports centre has to be renovated so that it can create a sporty vibe to the shop. If these recommendations are taken into consideration, then it will catch a lot of attention from customers who are into sports and fitness. However, it will be costly as there are many aspects of the renovations have to be done. If none of the suggested renovations are done, then the shop will be less interesting as it will look dull and less interesting.

6.3 FEASIBILITY SURVEY
Business 1: If a feasibility survey is conducted, then the future possibilities of the business can be predicted. The client can also get the idea of the shopping centre in Bukit Beruang. On the contrary, if no survey is conducted then this would be a problem in the long-term because we predict whether the business can survive in the foreseeable future or not.
Business 2: A feasibility survey should be done so that a clearer view of the shopping centre and the viability of the business can be analysed by Mr George Smith before proceeding to the development of the business.
6.4

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