In the beginning the NCAA was just a mere thought in somebodies head. In 1905 a meeting between the then President Roosevelt and 13 athletic institutions directors sparked the debate over college football schedules and who was going to play whom. Of course with this conversation football playing rules were discussed. Because of this and other meetings …show more content…
Who schedules sports now is the question at hand. In today's media each major station has its own sports division who handles the contracts between teams and conferences when it comes to determining who gets who. A few examples that were brought up were about the big 4 televison companies.
To start with a widely known one NBC Sports was chosen and has control of very large and powerful commodities. They get the rights to every Olympic game through 2012. NASCAR Winston cup racing , including the Daytona 500, The Ryder cup, the PGA tour, including the Players Championship and Presidents Cup. Horse racing's Visa Triple Crown ( Kentucky derby, Preakness, Belmont stakes) and Breeders cup World Thoroughbred Championships. Also last but not least a small college's (Notre Dame) football …show more content…
When selling the rights an event is considered either a major audience draw or especially prestigious, and networks will bid on the broadcast rights. This is shown when Fox paid 1.58 billion over four years for the NFL's NFC conference and also when NBC paid 868 million for the AFC conference, 456 million to broadcast the 1996 Olympics and 14 million a year to broadcast the US open men's, women's and senior golf championships. That buys a lot of programming power. Next we shall talk about Syndication. Many independent sports television producers have developed programs for syndication. They can either sell these to local stations for broadcast; can sell them to an advertiser who will pay stations to run them; or can work out a barter system, where the producer and the station split the advertising time and each keeps the money they receive from their own advertising sales