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Power Play For Howard Case Study Essay

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Power Play For Howard Case Study Essay
Case Study: "Power Play for Howard"
Derek W. Griffin
MGT/445
November 1, 2012
Juan Mobley

Case Study: "Power Play for Howard"
The need for a championship is a powerful force in the National Basketball Association (NBA). Anytime a star player becomes a free agent the negotiations begin. So was the case for Juwan Howard. Coming off all an All-Star year with the Washington Bullets and All-Rookie honors the year before, Juwan Howard was a free agent who was desperately sought out by the Miami Heat (Robeson, 2010). In the sports world this sort of negotiations happen all the time. Below will briefly describe the case study parameters and evaluate tangible and intangible benefits associated with negotiating contracts from Juwan Howard perspective and teams general managers perspectives.
Case Study “a Power Play for Howard”
Juwan met with his agent, David Falk, the night of July 11th at Chevy Chase Pavilion to negotiate 100 million dollar contract offers from NBA team executives. The fans for the Washington Bullets did not want to see their star player leave. Bullet fans flooded the street in hopes to convince Jawun to stay and lead the team to its first winning season …show more content…
Pat Riley was trying desperately to get three top players on the team to be competitive with the Chicago Bulls (Robeson, 2010). That would be a big intangible, Pat Riley wanted to win. A tangible, well was thought to be, was the amount of money offered to acquire Howard. That was until the NBA Association told Riley they did not have the money to make such an offer. Little known fact is Pat Riley likes to win and decided to take the league to court, an intangible. Unfortunately the league countered with a play of their own and Riley and Heat backed off, a tangible to the fact the desire to receive a specific outcome. That outcome was to not pay a five million dollar fine and not to have Riley suspended for one year (Robeson,
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