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Corporate Social Responsibility

Toyota March 2012 Team 3 – Team Academia
Arlene Mitchell-Washington Christopher Malcolm Christian Marquez Valarie Johnson Ali Moazzeni This presentation is prepared for course AMBA 610 taught by
2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 1

Corporate Social Responsibility - Toyota
Corporate Social Responsibility Policy

 In Aug of 2008, Toyota introduced it’s revised CSR Policy – Highlights of the Toyota CSR Policy

o Take initiative to contribute to harmonious and sustainable development of society and the earth o Comply with local, national and international laws and regulations o Conduct business operations with honesty and 2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 2

Corporate Social Responsibility - Toyota
CSR Organization Structure

 In October of 2007, Toyota created the CSR Committee

o In April 2011, Chairman Fujio Cho was inaugurated
2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 3

Corporate Social Responsibility - Toyota
Overview of CSR Activities

CSR Related Topic Activities: Programs
Safety • Toyota Safety Education Center

Issue
• Population issues • Traffic accidents • Terrorism/war conflicts •

Example
Around 1500 students participate in Road Safety week each year • Videos, games , booths

Environmen • Toyota t Environmental Activities Grant Program • Toyota ShirakawaGo-Eco-Institute

• Natural disasters • “Tree Planting • Pollution Project” on Tokai • Global warming Expressway • Deforestation/ • Eco tours that desertification allow visitors to experience nature

2/2/2012 Thursday, January 24, 13

Team Academia - AMBA 610 - Project 1

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Corporate Social Responsibility - Toyota
Overview of CSR Activities

CSR Related Topic Programs Activities:
Society/ Culture

Issue

Example

• Support of the • • Arranges special Population arts issues concerts w/ Vienna • • Food shortage Support for Orchestra • Sponsors 4 day volunteer activities • Poverty • Int’l workforce/ music camp for migrants youths • 60 grad, 340 undergrad currently at TTI • Field trips, sushi making, etc.

• Educational Personnel • Toyota Development Technological opportunities Institute • Toyota Technical College • Toyota Grant Program 2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1

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Corporate Social Responsibility - Toyota
Evaluation

Evaluation
Category Items Cumulative HV sales Accumulated CO2 reduction by HV (estimated) Global Warming Total CO2 emissions (from energy sources) (consolidated basis *2) Global Society/Local Communities Millions tons Unit Millions of vehicles Millions tons FY2008 1.8 FY2009 FY2010 2.44 3.11

10

14

19

7.36

7.08

7.22

Social Contribution Activities Billion yen 16.1 Toyota Environnemental Activités Grant Programs No. of programs 12.1 13.9

(Social Contribution)

165

175

193

2/2/2012 Thursday, January 24, 13

Team Academia - AMBA 610 - Project 1

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Corporate Social Responsibility - Toyota
Evaluation

 Evaluation – Next Steps
– DOW Jones Sustainability Index – Join US Index o Already constituent of AJSI Pacific 40 and Japan 40 – FTSE4Good Index Series – Continue o Member of FTSE4Good 100 – Global 100 Index (Most Sustainable Corporations in the World)– Continue – NGOs – Partner with NGOs – Advertisement of CSR activities – Increase partnership with local community for 2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 7

Corporate Social Responsibility - Toyota
Improvement opportunities

 Next Steps - Improvement Opportunities
– Approaches to Stakeholders o Customer Relations  Quality/ Increase Transparency o Employees  Enhance working relationships with overseas executives o Business Partners  Increase collaboration with suppliers o Global Society/ Local Communities  Increase eco-friendly model line 2/2/2012 Thursday, January 24, 13...
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