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Normalizing Sex

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Normalizing Sex
ENGL 2000-34
5/2/11
Word Count: 1,045

Normalizing Sex and Violence

An advertisement for Guiseppe Zanotti’s line Vicini portrays of a woman’s body stuffed in the trunk of a car with just her limp legs dangling lifelessly out of the back. A Dolce & Gabbana advertisement depicts a young women being pinned to the ground and a group of males towering around her insinuating an imminent gang rape. A Valentino layout shows a strong, stern man gripping the jaw of a beautiful woman. A 2008 Duncan Quinn advertisement was somehow supposed to be selling men 's suits by depicting a strangled, bloody, half-naked woman lying on a car. All were almost instantly labeled extremely offensive, incredibly sexist, and evidently violent. These types of degrading advertisements have made their way into our mainstream media and fill the pages of popular magazines. Jean Kilbourne explains the effects of these advertisements and the dehumanizing of women’s bodies in her essay “Two Ways a Women Can Get Hurt: Advertising and Violence.” She explains how
…show more content…
Print. 2007. < http://www.manageyourshapeblog.com/.a/
6a00e54f9153e088330133f59f299c970b-pi>

Duncum, Paul. “Attraction to Violence and the Limits of Education.” The Journal of
Aesthetic Education, Volume 40, Number 4, (Winter 2006), pp. 21-38. University of Illinois Press. Project Muse. 1 May 2011.
< http://muse.jhu.edu/journals/jae/summary/v040/40.4duncum.html>

Duncan Quinn ad. Print. 2008.

Kilbourne, Jean. “Two Ways a Woman Can Get Hurt: Advertising and Violence.” ReReading America. Ed. Colombo, Robert Cullen, and Bonnie Lisle. New York. Bedford/St. Martin’s, (2010) 575-601.

Valentino ad. Print.

Vicini ad. Print. New York.

Vise, Daniel de. “Report examines violent attacks on U.S. college campuses.” The
Washington Post. 19 April 2010. <

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