Media Convergence

Topics: Mass media, Technology, News media Pages: 5 (1168 words) Published: May 12, 2013
University of Phoenix Material

Media Convergence Worksheet

Write brief 250- to 300-word answers to each of the following:

|Questions |Answers | |What is meant by the term media |Technological convergence is the process by which existing technologies merge into new | |convergence with regard to technology, |forms that bring together different types of media and applications. Devices can interact | |and how has it affected everyday life? |with a wider array of media types thru technological convergence. As technology advances | | |new models might include additional features like the ability to interact with more | | |devices or play other types of media. Technological convergence takes voice, data, and | | |video and allows them to share resources and interact with each other. Technological | | |convergence occurs when multiple products come together to form one product with the | | |advantages of all of them. The biggest challenge for technological convergence faces are | | |reaching and protecting public interest and avoid being used politically and artificially | | |to protect broadcasters and their regulations. Technological convergence has had | | |transformative effects in the television sector. Technological media convergence has | | |affected many people because not only things changing and advancing but people have to | | |learn how to use them. I know people who are limited to the information they receive | | |because they do not have access to the internet. People must learn how to keep up with | | |technology. This affects people who do not have time, have trouble learning new | | |technology, and people who just do not care to learn about all the new technology. | | |Technological convergence has affected everyday life with how people pay for things | | |instead of using cash or checks they use debit or credit cards. Technological convergence | | |has affected the everyday life for millions of people who are not willing to learn all the| | |new technology as it becomes available. | |What is meant by the term media |Media convergence with regards to business is meant to not only offer consumers more | |convergence with regard to business, and|choices in media options but be able to better manage resources and build profit. This has| |how has it affected everyday life? |greatly affected everyday life because of the things like the internet. Television | | |stations, radio stations, and newspapers can hence someone to come up with different | | |versions of a story for various media outlets. Instead of the radio stations, television | | |stations, newspapers, and news sites online generating the stories independently about the| | |subject, a media corporation having the convergence model has fewer people employed to | | |produce many versions of the story even though they are the same. This...
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