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Market Research Chocolates Questionnaire

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Market Research Chocolates Questionnaire
QUESTIONNAIRE CHOCOLATES________________________________________
Q1) Do you prefer Snacks?
(a) Yes [ ] (b) No [ ]
Q2) what do you normally have in between meals?
(a) Popcorns [ ] (b) Chocolates [ ]
(c) Chips [ ] (d) Biscuits [ ]
Q3) Do you also eat chocolate in between meals?
(a) Yes [ ] (b) No [ ]
Q4) Do you like/prefer chocolates?
(a) Very much [ ] (b) Okay [ ]
(c) Not much [ ] (d) Not at all [ ]
Q5) what type of chocolates do you prefer?
(a) Wafers [ ] (b) Small chocolates [ ]
(c) Bars [ ] (d) Others [ ]
Q6) How frequently do you buy chocolates?
(a) Once everyday [ ] (b) Once a week [ ]
(c) 2-3 times a week [ ] (d) On special occasions only [ ]
(e) Others, please specify
Q7) Which brands of Indian chocolates do you like?
(a) Nestle [ ] (b) Amul [ ]
(c) Cadbury [ ] (d) Glaxo Smithkline (Horlicks) [ ]
(e) Others, please specify
Q8) Which foreign brands of chocolates are you aware of?
(a) Hershey’s [ ] (b) Mars [ ]
(c) Toblerone [ ] (d) Snickers [ ]
(e) Gandour [ ] (f) Ferrero Rocher [ ]
Q9) Rate your preferences in choice of chocolates attributes on a scale of 1-5 (5 being the highest rank) 1 2 3 4 5
Taste
Sweetness
Price
Calories
Softness
Brand Name
Ingredients
Size

Q10) Which variants of chocolates do you like?
(a) White [ ] (b) Dark [ ]
(c) Crunchy [ ] (d) Dry fruits [ ]
(e) Crackle [ ] (f) Flavored [ ]
Q11) What types of taste do you

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