RURAL SECTOR INDIAN IDENTITY
AMUL, THE DAIRY CO-OPERATIVE MOVEMENT
The India District Co-operative Milk Producers' Union was registered on December 14, 1946 ,as a response to exploitation of marginal milk producers by traders or agents of existing dairies in the small town named Anand (in Kaira District of Gujarat).During that time, Polson dairy was well known butter brand in the country. Milk Producers had to travel long distances to deliver milk to the only dairy, the Polson Dairy in Anand. Often milk went sour as producers had to physically carry the milk in individual containers, especially in the summer season. The producers also sometimes had to sell cream and ghee at throw away prices. In these conditions, the life of the farmer in kaira district turned bad and the farmer’s total income was derived entirely from seasonal crops. The private traders and middlemen controlled the marketing and distribution milk for the system. These agents on their own decided the prices depending on the production and the season. Because of these practices the one who gained was the private trader. Milk is a commodity that has to be collected twice a day from each cow/buffalo. In winter, these dairy producers was either left with surplus / unsold milk or had to sell it at very low prices. Moreover, the government at that time had given monopoly rights to Polson Dairy to collect milk from Anand and supply it to Bombay city in turn. In these conditions, India ranked nowhere amongst milk producing countries in the world because of its limitations in 1946 British Raj. ESTABLISHMENT OF THE KAIRI DISTRICT MOVEMENT (AMUL)...
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