Location Appartement Pour L'Année
Business in Society: Managing the Sustainable Company
1. TEACHING FACULTY
Professor Gilbert Lenssen PhD MBA is President of the ABIS the global Academy of Business in Society with offices in New York, Brussels and Shanghai. ABIS is an association of 80 Business Schools and 30 Companies worldwide engaged in research, education and management development in Corporate Responsibility, Business Ethics, Corporate Governance and Sustainable Development.
Professor Lenssen is a professor of Strategy and has widely published in this field.
Prior to his academic career, he was a business executive in UK, USA, India, Spain, Germany in marketing, manufacturing, human resource management and general management. His last post was Global Vice President BP Solar International.
2. MODULE OVERVIEW
The course is about the strategic, managerial and governance dimensions of the relationship Business-Society. Expectations on responsibility and accountability of firms in the local and global context have risen substantially in the last 15 years. It is closely associated with the idea of ‘sustainability’: the interdependence between a business and its economic, political, social and ecological environment. It is about how that interdependency can be managed to enhance business performance. The case for including a core component on the role of business in society in MBA and executive training programmes is based on a changing context which is making the management of that interdependency a greater concern for individual businesses and all their stakeholders.
The course includes economic, ecological, social, ethical, political and governance dimensions. Extensive use is made of practical case studies (see case readings for each session below). In analysing cases and issues involving all these dimensions, students will be encouraged to take a diversity of approaches: normative (e.g. ethical and stakeholder values and
1. TEACHING FACULTY
Professor Gilbert Lenssen PhD MBA is President of the ABIS the global Academy of Business in Society with offices in New York, Brussels and Shanghai. ABIS is an association of 80 Business Schools and 30 Companies worldwide engaged in research, education and management development in Corporate Responsibility, Business Ethics, Corporate Governance and Sustainable Development.
Professor Lenssen is a professor of Strategy and has widely published in this field.
Prior to his academic career, he was a business executive in UK, USA, India, Spain, Germany in marketing, manufacturing, human resource management and general management. His last post was Global Vice President BP Solar International.
2. MODULE OVERVIEW
The course is about the strategic, managerial and governance dimensions of the relationship Business-Society. Expectations on responsibility and accountability of firms in the local and global context have risen substantially in the last 15 years. It is closely associated with the idea of ‘sustainability’: the interdependence between a business and its economic, political, social and ecological environment. It is about how that interdependency can be managed to enhance business performance. The case for including a core component on the role of business in society in MBA and executive training programmes is based on a changing context which is making the management of that interdependency a greater concern for individual businesses and all their stakeholders.
The course includes economic, ecological, social, ethical, political and governance dimensions. Extensive use is made of practical case studies (see case readings for each session below). In analysing cases and issues involving all these dimensions, students will be encouraged to take a diversity of approaches: normative (e.g. ethical and stakeholder values and