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Ketchup Marketing Mix

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Ketchup Marketing Mix
But the 80's cornered the market for the food preservative industry. Another sad decade for “real food.” Red M&Ms were allowed to be returned the market. The artificial sweetener aspartame and saccharine were approved by the FDA and flooded the food industry. The USDA announced that ketchup could be counted as a vegetable in the school lunch program. And a genetically altered tomato was introduced. The once intimate art of feeding your family from foods that you knew was made in a clean safe environment was gone. Foods were now mass-produced by strangers in factories.

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