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Integrity Of The Image 2014 Campbell Report

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Integrity Of The Image 2014 Campbell Report
world press photo

Report

The Integrity of the Image
Current practices and accepted standards relating to the manipulation of still images in photojournalism and documentary photography

A World Press Photo Research Project
By Dr David Campbell

November 2014
Published by the World Press Photo Academy

Contents

Executive Summary

2

8 Detecting Manipulation

14

1 Introduction

3

9 Verification

16

2 Methodology

4

10 Conclusion

18

3 Meaning of Manipulation

5

Appendix I: Research Questions

19

4 History of Manipulation

6

Appendix II: Resources: Formal Statements on Photographic Manipulation

19

5 Impact of Digital Revolution

7
About the Author

20

About World Press Photo

20

6 Accepted Standards and Current Practices

10

7 Grey Area of Processing

12

world press photo

1 | The Integrity of the Image – David Campbell/World Press Photo

Executive Summary
1 The World Press Photo research project on “The Integrity of the
Image” was commissioned in June 2014 in order to assess what current practice and accepted standards relating to the manipulation of still images in photojournalism and documentary photography are worldwide.

6 What constitutes a “minor” versus an “excessive” change is necessarily interpretative. Respondents say that judgment is on a case-by-case basis, and suggest that there will never be a clear line demarcating these concepts.

2

7 We are now in an era of computational photography, where most cameras capture data rather than images. This means that there is no original image, and that all images require processing to exist.

3 The principal finding is that there is a de facto global consensus on how media organizations understand the manipulation of images.

8 A further consequence of this is that the darkroom analogy is no longer a useful guide for debates on manipulation. This is the case firstly because all manipulations are possible in a darkroom, and secondly because digital photography has changed

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