Name: Charles A. Ford____________________Case #: 1 2 3 Date:_14 Feb 2013__
1. Skim the Case
Key Person: Rochelle Beauport
| Position: Assistant Brand Manager
| Other People: Syd Gillman VP of Marketing
What: Rochelle believes women and minorities cannot hold a position in upper management
| Why: Rochelle received a lateral position instead of a management position
| When: The situation needs to be resolved Immediately
2. Identify the issues and related OB concepts
Issues or Problems
| Related Course Topics
1.Lack of communication by Syd Gilman as well as Rochelle Beauport
| The Communications Process Model encoding message experiences and noise
| 2. Lack of women and minorities in management positions at Hy Dairies Ltd.
| Ethical sensitivity, Neuroticism(Five Factor Model)Surface level Diversity
| 3. Mrs Beauport made assumptions about the company that may or may not be true.
| Perception, Role Perceptions(MARS model)
4. External & Internal Factors
Low visibility of minorities/women Available Positions
Low visibility of women and minorities
5. Alternatives to Solve Issues
1. Sit and talk to Mr. Gilman and make your thoughts known.
| May get a better understanding of what Mr. Gilman’s intentions are.
| His answers may not sway your beliefs.
| 2. Could resign from her job.
| Will take a stand for her beliefs and values.
| Will be unemployed and in search of a new job yet again
| 3. Could take the position and remain silent.
| Will enjoy a raise
| May experience a lack of motivation and stress.
6. Criteria to Evaluate Alternatives
| Employee Moral
Qualitative or Quantitative
7. Alternative Assessment
+ + N + +Alternative #1. Quant / Qual- - - -
+ + N + +Alternative #2....
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