Hsm 220 Week 1 Personal Profile Plan

Jennifer Smith Personal Profile Plan HSM/220 Kimberly Amerault October 10, 2014 The four steps an organization should take to change its personal profile is to determine the current profile, clarify the desired profile, identify the target audience, and finally to train and educate. In determining the current profile, you need to assemble a focus group to determine how the company is currently perceived. There are simple projective focus group techniques conducted with groups of current and desired customers that can provide an indication of how the company is currently viewed. When clarifying the desired profile, it is important to for the business to clarify its desired profile. Questions like how you want the company to be viewed, what kinds of words would you like
This may not be everyone you serve it may be specific segments that are most important to you. Finally, your business profile will be impacted with every interaction customers or prospective customers have with you, whether in person, online, or through your communication messages. It is important that all these interactions be consistent with how you wish to be perceived. The larger your business, the larger the task to ensure that employees understand the image you wish to convey, and how what they do, how they act and even how they look can impact that image. This is where training and educating comes into play. But, before developing such a plan, an organization must think about their current level of efficiency. If a company is not inefficient already, then the personality profile does not need to be changed to make them more efficient. References HYPERLINK http//www.change-management.com www.change-management.com HYPERLINK http//www.business-finance.blurit.com www.business-finance.blurit.com Personal Profile Plan PAGE MERGEFORMAT 1 Page Y, dXiJ(x(I_TS