Hospitality Industry

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Unit 1: The Contemporary Hospitality Industry

Level 5

Assessor: Pratika Teyssedou

Student name: Anastassia Iljina
Student ID: 20691

Table of contest

Table of contest………………………………..........................................................1 Introduction………………………………...............................................................2 LO1 The current structure of the hospitality industry…………………………..2-6 1.1 The current scale, scope and diversity of the hospitality business…………………2 1.2 The organizational structure of different hospitality organizations………………..3 1.3 The role of hospitality related organizations and professional bodies……………..5 LO2 Staffing in the hospitality industry………………………………................6-9 2.1 The stuffing requirements of different hospitality industries……………………….6 2.2 The roles, responsibilities and qualifications requirements for hospitality industry..7 LO3 Recent developments affecting hospitality………………………………...9-11 3.1 Operational, managerial and legislative issues resulting from recent developments affecting the hospitality industry………………………………....................................9 3.2 The current image of the hospitality business……………………………….........10 LO4 Potential trends and developments in hospitality……………………….11-13 4.1 Justified predictions for potential trends and developments in hospitality………..11 4.2 An impact analysis for the predicted trends and developments………………..…12 Conclusion………………………………................................................................13 References……………………………….................................................................13

1 Introduction

The aim of this essay is to analyse the current structure and stuffing of the hospitality industry, assess recent developments affecting hospitality industry, analyse the current image of the hospitality industry, present justified predictions for potential trends and developments and analyse them. Moreover, I will identify and apply strategies to find appropriate solutions, demonstrating my creative thinking.

LO1 The current structure of the hospitality industry

1.1 The current scale, scope and diversity of the hospitality business

The hospitality industry includes different establishments and services. Hotels, B&B, restaurants, nightclubs, membership clubs, pubs, bars, lounges, coffee shops are part of the hospitality industry. They offer accommodation, leisure, events, service, food and drinks. The leisure is an inalienable part of the hospitality industry. Leisure industry includes: restaurants, hotels, theatres, spas, gyms, venues for concerts, sporting areas etc. Anything that is made to be enjoyed people is leisure. Today to satisfy customer , hotels offer not only accommodation, but also spas, gyms, bars, business venues etc. There are different forms of ownership for hospitality industry. The basic types of ownership and management are: franchise, privately owned and operated, chains, management contract. I will describe them on an example of hotel ownership. Franchise model

Franchising is a special type of licensing, when company-owner (franchisor) of a famous trademark is providing franchise to other company (franchises) to put their trademark on their production. A franchise operation is a financial and business agreement between two parties. The franchisor have a grant to control production and quality of franchises. The franchisor need to pay fee for a trademark usage. Royalties are based on a percentage of weekly or monthly gross revenue. Sometimes you may be required to make "minimum" royalty payments even if your...
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