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Health Education Campaigns

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Health Education Campaigns
Cambridge
TECHNICALS

OCR LEVEL 3
CAMBRIDGE TECHNICAL
CERTIFICATE/DIPLOMA IN

HEALTH AND
SOCIAL CARE
PROMOTING HEALTH EDUCATION
J/601/2406
LEVEL 3 UNIT 15
GUIDED LEARNING HOURS: 60
UNIT CREDIT VALUE: 10

PROMOTING HEALTH EDUCATION
J/601/2406
LEVEL 3 UNIT 15

AIM OF THE UNIT

PURPOSE OF THE UNIT

In our modern society too many of us over eat, eat the wrong foods, smoke, drink too much alcohol, have unprotected sex, do too little exercise and spend too long in the sun or under sun beds. Most of us know we shouldn’t be doing any of these and most of us know the dangers. How do we know?
Because at some point, somewhere, we have been exposed to some form of health education. We are all used to seeing adverts on the television, on buses, billboards and in health centres. Most of us have heard of ‘5 a Day’, Change 4 life’ and ‘Sun awareness’. They are examples of health education campaigns and that is the focus of this unit. Health education aims to improve individuals’ physical, intellectual, emotional or social health. In order for this to happen, behaviour must change or adapt as a result of health education campaigns

Whilst only a small number of learners may be contemplating a career directly in health education it should become clear from studying this unit that many jobs within the health and social care sectors involve some aspect of this important subject area. Tutors, practice nurses, GPs, midwives, health visitors, dieticians, social workers and leisure centre staff, to name but a few, all have a role to play. Working in the health and social care sectors will involve working alongside people with a range of needs. One of these is the need to be educated; another is to be kept safe from harm. Both these needs are reflected within health education. Learners will discover how and why behaviour should change in order for individuals to lead a healthier life.
Health education is not a new concept and this unit

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