Genural Insurance

Topics: Insurance, Damage waiver, Home insurance Pages: 26 (7413 words) Published: May 1, 2013

Sr.No.| Particulars| Page No. |
1| Executive Summary| |
2| Introduction| |
3| Objectives of the Study| |
4| Methodology| |
5| A study on Indian General Insurance Industry- Auto Insurance| | 6| Suggestions & Findings| |
7| Conclusion| |
8| Bibliography| |


The project is about the study conducted on Indian General Insurance Industry, in particular with the Auto Insurance segment of general insurance. It studies the current market how the insurance segment is booming in the last few years. How the market has chanced with the new private entrants, what are the major challenges faced by insurance companies, The role played by Government in this industry. The marketing strategies used by the competitors to survive in the market The opportunities available with the company to progress and to overcome the challenges faced by them. The future of this industry is very bright the short term scenario For the general insurance sector appears to be challenging the long term prospects definitely present ample opportunities for growth.


This project is about the study conducted on the general insurance industry. In particular with the auto insurance this is a part of general insurance. This is the detailed study on how auto insurance industry sector functions, What are the challenges faced by auto insurance industry currently, Who are the market players in this auto insurance sector?

What is the current market situation about of the auto insurance sector What are the various market strategies followed by these industries What are the challenges faced by auto insurance sector
How the companies are taking steps in order can overcome the challenges. What are the future prospects of auto insurance industry


The objective of the thesis is:
“To study the Indian general insurance industry particularly with the auto insurance segment of general insurance , identify areas of excellence and areas needing improvement; and provide suggestions for such improvement”.

The aim of this Thesis is to successfully study general insurance sector on a common platform, analyze their working and performance, marketing strategies highlight their performance , evaluating the various challenges faced by them while providing suggestions and recommendations for improvement.


The data is collected from various articles, documents,

market analysis , published on the internet and also form

booklet of few auto insurance companies

the charts and table are done with the help of MS excel


Reliance Money, a Reliance Capital company and part of the Reliance Anil Dhirubhai Ambani Group is a comprehensive financial services and solution provider.  It is a one-stop-shop, providing end-to-end financial solutions (including mobile and web-based services).  It has the largest non-banking distribution channel with over 10,000 outlets and 20,000 touch points spread across 5,165 cities/ towns; catering to the diverse needs of over 3 million existing customers.

Reliance Money endeavors to change the way investors transact in financial markets and avails financial services. It provides customers with access to Equity, Equity and Commodity Derivatives, Offshore Investments, Portfolio Management Services, Wealth Management Services, Investment Banking, Mutual Funds, IPOs, Life and General Insurance products and Gold Coins. Customers can also avail Loans, Credit Card, Money Transfer and Money Changing services.

Reliance Capital is one of India's leading and fastest growing private sector financial services companies, and ranks among the top 3 private sector financial services and banking groups, in terms of net worth.

Reliance General Insurance is one of India’s leading...
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