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final strategic plan
MGT/498 Week 5 Project

Final Strategic Plan

University

Riordan Manufacturing recognizes the fact that they are an industry leader in plastic injection molding and supplier of plastic medical devices. Riordan also recognizes that they are not progressing in the industry as they would like. Recognizing the need to create better value products which will increase sales is the first step in this plan for sustainability. Riordan needs to obtain new customers. In order to do this, they must predict customer needs, become familiar with global changes, create better relationships, and secure sustainability. Gaining a competitive edge by utilizing newer technology will help reduce costs. After a closer look at the structure of Riordan, it is believed that several shortfalls exist between the relationship of goals and reality. Riordan is urged to consider the following strategic plan which outlines structure, plan goals, implementation, and evaluation.

Riordan’s Manufacturing History and Leadership Overview
Profile/History
Riordan Manufacturing is a state-of-the-art plastic industrial company that specializes in plastic injection molding and innovative designs of plastic products and packaging. Because of their progressive thinking and innovative products, Riordan’s has now established a reputation as one of the world’s leading plastic manufacturers as this global enterprise now employs over 500 employees worldwide (University of Phoenix, 2012).
In 2000, Riordan’s manufacturing undertook major expansion efforts and because of those efforts, you can now find Riordan’s in places, such as Georgia, Michigan, San Jose California, (headquarters), and China (one of many several countries Riordan’s have expanded to).
Riordan’s mission is to leverage current and future innovative technology so their organization can 1) Maintain their reputation as one of the world’s leaders in plastic manufacturers. 2) Continue to provide their



References: Eisenberg, B. (2012). U.S. Plastics Industry Outpaces Other American Manufacturing and Increases Role in International Trade Manta. (2012). Retrieved from http://www.manta.com/ Plastic markets snapshot University of Phoenix. (2012). Riordan Manufacturing [Multimedia]. Retrieved from University of Phoenix, MGT 498 website. Wheelen, T. L., & Hunger, J. D. (2010). Concepts in Strategic Management and Business Policy

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