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A Proposed Business Plan for
SWEET DELI CRUST CORPORATION

Presented to
FAR EASTERN UNIVERSITY
Institute of Tourism and Hospitality Management

In partial fulfillment for
ENTEPRENEURSHIP and BUSINESS PLANNING
First Semester, School Year 2012- 2013

Business Proponents:
Gaffud, Michelle Kristine O.
Garcia, Eric C.
Lascota, Noel D.
Pangilinan, Feiry Mae
Rodriguez, Ma. Katrina C.
Seva, Stephanie N.
Tanquilot, Kristin D.
Valladolid, Marianna Angela R.
Wan, Jie

HO8407
Dr. Dante Quines
Endorsement Form

This is to formally endorse to the institute and panel of evaluators this feasibility study for the semester 2012-2013. Below is the name of the business proponents. Company Name: Sweet Deli Crust Corporation

Product: Pizza Cake
Business Proponents:
Gaffud, Michelle Kristine O.
Garcia, Eric C.
Lascota, Noel D.
Pangilinan, Feiry Mae
Rodriguez, Ma. Katrina C.
Seva, Stephanie N.
Tanquilot, Kristin D.
Valladolid, Marianna Angela R.
Wan, Jie

Endorsed and approved for submission by:
_____________________
Dr. Dante Quines
H08407
Tuesday/Friday
ARH 503 (9:00-12:00pm)
Business Plan Evaluator’s Rating Sheet

This is to certify the business plan of Sweet Deli Crust Corporation has been carefully evaluated by the panel of evaluators using the prescribed criteria during the business plan presentation on ___________________.

The business plan for Sweet Deli Crust Corporation has merited the rating of: ___________

Panel of Evaluators
__________________________________
__________________________________
__________________________________
__________________________________

Acknowledgement

We would like to express our deepest gratitude to the following groups and individuals who contributed to the development of our feasibility study: First of all, to our almighty God, who has been our inspiration in doing this paper, for guiding us and giving us strength and courage to finish this study. Without His guidance, we may not have the knowledge to put in all the necessary requirements for this paper.

We would also like to thank our Professor, Dr. Dante Quines, for his assistance, guidance, and knowledge which he imparted to us. For the recommendations and suggestions which helped in the improvement of this study.

Lastly, we would like to express our gratitude to our families for the moral and financial support which helped us in making this paper.

Table of Contents

I. Executive Summary
A. Introduction----------------------------------------------------------------------------------------------------------------2 B. Company Name----------------------------------------------------------------------------------------------------------3 C. Company Background--------------------------------------------------------------------------------------------------3 D. Vision-Mission Statement----------------------------------------------------------------------------------------------3 E. Logo-------------------------------------------------------------------------------------------------------------------------4 F. Company Core Values-------------------------------------------------------------------------------------------------4 G. Product Concept---------------------------------------------------------------------------------------------------------5 H. Short Term Objectives--------------------------------------------------------------------------------------------------6 I. Long Term Objectives--------------------------------------------------------------------------------------------------6 II. Management Aspect

A. Introduction-----------------------------------------------------------------------------------------------------------------8 B. Management Objectives------------------------------------------------------------------------------------------------8 C. Organizational...
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