Eco Friendly Packaging Case Study
4. Theoretical framework
It is important to understand what is best for the environment, to identify problems and create solutions for it. Since more products are being created on a global scale, they need to produce materials for packaging that is compatible with the environment in order to reduce waste. The whole aim is to create a packing that doesn’t have much of an impact, but that is still practical, providing the necessary things such as protection of the product as a demand for consumers, thus affecting the life cycle (Teags, 2009). There are a number of factors to consider that determines the product’s life cycle. Eco-friendly packaging is created to show appreciation towards the natural environment and creating a package that has …show more content…
Knowing the different stages of where the product is at the moment can make the company behaves differently as they will find a way to maintain or increase their sales generating more profit and avoid leading to a decline. The process that the product goes through is important as the market that is being targeted can affect the demand and supply of the product. The product life cycle and the environmental impact it has on the world can be infulenced by making sure that packaging production and product wastage is reduced, creating a minimum impact on the globe across the entire product life cycle (Tang, …show more content…
Each stage of the product life cycle can be can be controlled to a certain extent. There are certain tactics that is used to extent the maturity of the product life cycle. Adding a new unique features of the product and the packaging, price promotion for the product to attract more customers to buy the product and demonstration the importances and advantages of have the prouct can stretch the product life cycle (Tang, 2014).
If the product doesn’t use any tactics to increse its life cycle it may end up declining as customers may no longer be interested in the product. The product will move into a retentive stage which is also known as a reminder stage. At this point of the product life it may boost the product life cycle to increase if it is done correctly. In the market there is always competitive pressure with other brands. Competitors often bring improvements to their products and with lower prices. This helps the market to constantly expand (Levitt,
It is important to understand what is best for the environment, to identify problems and create solutions for it. Since more products are being created on a global scale, they need to produce materials for packaging that is compatible with the environment in order to reduce waste. The whole aim is to create a packing that doesn’t have much of an impact, but that is still practical, providing the necessary things such as protection of the product as a demand for consumers, thus affecting the life cycle (Teags, 2009). There are a number of factors to consider that determines the product’s life cycle. Eco-friendly packaging is created to show appreciation towards the natural environment and creating a package that has …show more content…
Knowing the different stages of where the product is at the moment can make the company behaves differently as they will find a way to maintain or increase their sales generating more profit and avoid leading to a decline. The process that the product goes through is important as the market that is being targeted can affect the demand and supply of the product. The product life cycle and the environmental impact it has on the world can be infulenced by making sure that packaging production and product wastage is reduced, creating a minimum impact on the globe across the entire product life cycle (Tang, …show more content…
Each stage of the product life cycle can be can be controlled to a certain extent. There are certain tactics that is used to extent the maturity of the product life cycle. Adding a new unique features of the product and the packaging, price promotion for the product to attract more customers to buy the product and demonstration the importances and advantages of have the prouct can stretch the product life cycle (Tang, 2014).
If the product doesn’t use any tactics to increse its life cycle it may end up declining as customers may no longer be interested in the product. The product will move into a retentive stage which is also known as a reminder stage. At this point of the product life it may boost the product life cycle to increase if it is done correctly. In the market there is always competitive pressure with other brands. Competitors often bring improvements to their products and with lower prices. This helps the market to constantly expand (Levitt,