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Consumer Behaviour Towards Eco Friendly Body Care Products

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Consumer Behaviour Towards Eco Friendly Body Care Products
Minor Project Synopsis

CONSUMER BUYING BEHAVIOUR TOWARDS ECO-FRIENDLY PRODUCTS

Submitted by
XYZ
MFM I

Under the supervision
Of
Prof. Priti Gadhvi

Submitted to
Department of Fashion Management Studies (FMS)
National Institute of Fashion Technology (NIFT)
(Ministry of Textiles, Govt. of India)
GH-0 Road, Behind Infocity
Gandhinagar, 382007. Gujarat http://www.nift.ac.in February, 2011
DECLARATION
We declare that we have completed the minor project on the topic –“Consumer Behaviour towards eco friendly body care products. We also declare that all the taken data has been acknowledged by us. We have done all of our effort to complete this Minor project successfully.

……………………..
Aditi Patwari
Sumera Mandsorwala
MFM Class of 2014

RTIFICATE
This is to certify that Mr. / Ms. _______________________________ & Mr./ Ms.________________________________has submitted the Minor Project titled ‗______________________________________________________‘ to the Department of Fashion Studies (FMS), National Institute of Fashion Technology (NIFT), Ministry of Textiles, Government of India, Gandhinagar towards the fulfillment of the research work. This particular research is their original work and has not been submitted to any other institution or university. Thay have duly acknowledged and given credit to the data, factual figures as well as concepts drawn from the numerous secondary sources. This work may be placed before the jury for its final evaluation.
……………………………
[Ms. Priti Gadhavi]
Assistant Professor
FMS Department

ACKNOWLEDGEMENT
We are grateful to Ms. Priti Gadhavi (Asst. Professor, FMS – NIFT, Gandhinagar) our institute‘s guide for the project for her valuable inputs and comments for giving me this opportunity and for being a supportive and insightful guide to me.
We would like to extend our gratitude to Ms. Sudeshna Dutta Roy (CC- FMS, NIFT, Gandhinagar), Ms. Jagriti Mishra (Asst. Prof. FMS – NIFT, Gandhinagar), Ms.



Bibliography: * Schiffman, L. G. and Kanuk, L. L. (2004). Consumer Behavior. Eight Edition, Prentice-Hall of India.

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