Colgate V/S Sensodyne

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Topic
Comparative study on sensitivity toothpaste
(COLGATE v/s SENSODYNE)

NAME: VISHAL KORI
ROLL NO: 25
SUB: RESEARCH METHODOLOGY
STD: S.Y.BMS

SUBMITTED TO: SUSAN ALEX

INDEX

NO| TOPIC NAME| PAGE NO|
1.| INTRODUCTION| |
2.| BACKGROUND / SIGNIFICANT| |
3.| QUESTIONNAIRE| |
4.| ANALYSIS OF QUESTIONNAIRE| |
5.| ANALYSIS OF AREA (CHUNABHATTI)| |
6.| CONCLUSION| |
7.| RECOMENDATIONS| |
8.| BIBLIOGRAPHY| |

INTRODUCTION
Toothpaste is a paste or gel dentifrice used with a toothbrush as an accessory to clean and maintain the aesthetics and health of teeth. Toothpaste is used to promote oral hygiene: it serves as an abrasive that aids in removing the dental plaque and food from the teeth, assists in suppressing halitosis, and delivers active ingredients (mainly fluoride) to help prevent tooth and gum disease (gingivitis).[1] Most of the cleaning is achieved by the mechanical action of the toothbrush, and not by the toothpaste. Salt and sodium bicarbonate (baking soda) are among materials that can be substituted for commercial toothpaste. Toothpaste is not intended to be swallowed, but is generally not very harmful if accidentally swallowed in small amounts.

History of toothpaste
History
Early toothpastes
The Greeks, and then the Romans, improved the recipes for toothpaste by adding abrasives such as crushed bones and oyster shells.[21] In the 9th century, the Persian musician and fashion designer Ziryab invented a type of toothpaste, which he popularized throughout Islamic Spain.[22] The exact ingredients of this toothpaste are unknown,[23] but it was reported to have been both "functional and pleasant to taste".[22] It is not known whether these early toothpastes were used alone, were to be rubbed onto the teeth with rags, or were to be used with early toothbrushes, such as neem-tree twigs and miswak. Toothpastes or powders came into general use in the 19th century.

Tooth powder
Tooth powders for use with toothbrushes came into general use in the 19th century in Britain. Most were homemade, with chalk, pulverized brick, or salt as ingredients. A 1866 Home Encyclopedia recommended pulverized charcoal, and cautioned that many patented tooth powders that were commercially marketed did more harm than good. Arm & Hammer marketed a baking soda-based toothpowder in the United States until approximately 2000, and Colgate currently markets toothpowder in India and other countries. Modern toothpaste

Modern toothpaste gel
An 18th century American and British toothpaste recipe called for burnt bread. Another formula around this time called for dragon's blood (a resin), cinnamon, and burnt alum.[24]

Sensodyne toothpaste
By 1900, a paste made of hydrogen peroxide and baking soda was recommended for use with toothbrushes. Pre-mixed toothpastes were first marketed in the 19th century, but did not surpass the popularity of tooth-powder until World War I. In 1892, Doctor Washington Sheffield of London manufactured toothpaste into a collapsible tube, Dr. Sheffield's Creme Dentifrice. He had the idea after his son traveled to Paris and saw painters using paint from tubes. In York in 1896, Colgate & Company Dental Cream was packaged in collapsible tubes imitating Sheffield. The original collapsible toothpaste tubes were made of lead.[25][26] Fluoride was first added to toothpastes in the 1890s. "Tanagra", containing calcium fluoride as the active ingredient, was sold by Karl F. Toellner Company, of Bremen, Germany, based upon the early work of chemist Albert Deninger.[27] An analogous invention by Roy Cross, of Kansas City, Mo., was initially criticized by the American Dental Association (ADA) in 1937. Fluoride toothpastes developed in the 1950s received the ADA's approval. To develop the first ADA-approved fluoride toothpaste, Procter & Gamble started a research program in the early 1940s. In 1950, Procter & Gamble developed a joint research project team...
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