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Chilean Copper Mine Collapse Case Study

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Chilean Copper Mine Collapse Case Study
Chilean Copper Mine Collapse
Sabrina Green
BCOM/275
Week 4

Celeste Bajorek

Chilean Copper Mine Collapse On Thursday, August 5, 2010, the collapse of one of the shafts in the Chilean copper mine left 33 workers trapped approximately 300 meters underground. Rescue efforts began at once, but just two days later another collapse in the mine halted the efforts of the rescue crews for many hours (Weil, 2010). With such a devastating situation, the company should take great care in how the world found out about the tragedy. If not done properly then the companies audience, the world, would view the company in a worse light than if they had correctly released the information. The company would be reporting
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The right tone is very important and the right words to use when communicating the information. The family members are very close to the miners, and they will tend to be emotional. The employees will also be upset because if it were under different circumstances it could have been them trapped in the mine.
The potential needs of the families would require more details about the accident that occurred to their relatives while at work. The families will need to know the exact time the incident took place, persons trapped in the mine, rescue measures being taken to save the miners and what is being done to help them as they wait to be saved. Update’s from time to time on the development of the rescue process is very important. How the families gain access to the miners upon rescue and above all they will need to be assured that all necessary procedures are being taken to ensure the miners are rescued safe and sound.
Since the employees are familiar with the procedures of the mine, the communication will have to be brief and done formally. They will need to be a quick update of the incident and what the company is doing to rescue them, and they will also need to be assured that the other mines are not at risk of collapsing when they resume mining (Bajak,
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We want you to know that as we speak, we have rescue workers on site doing everything possible to bring every worker to safety as soon as possible. We will keep you informed as new information develops.
The rescue operations are estimated to take some time and the families are encouraged to be patient. In the mean time plans are under way to ensure that as soon as the miners are located, food supplies, water and medicine will be sent to them as they wait to be rescued.
I urge you and family member to take heart as we are taking the necessary provisions to ensure that the miners come out safe and sound. We believe that the miners will be located within a realistic time period and upon rescue, family member will be allowed to see their relatives as they receive treatment at the state hospital.
Please note that we will keep in touch from time to time and any questions should be forwarded to our disaster management team who will be available to answer all your questions. If you need more information please call 000000000.

Communication to the company (via

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