Change Management Report On Vodafone Copie
Change Management Report on Vodafone
Introduction
Vodafone Group is a British multinational company and is currently the second world’s largest mobile telecommunication. In March 2014, Vodafone had 434 million subscribers worldwide. The company, nowadays, operates in 21 countries all over Europe, Asia- Pacific, Middle East, United States and Africa. Plus, Vodafone has another more 40 networks in other countries (Vodafone, 2014).
Vodafone has the power to keep going growing with an attractive range of products and services. Within the kind of industry Vodafone operates in, it is the fastest growing and changing environment globally.
By constantly expanding its services and using the latest technologies, Vodafone has years after years brought over some different concerns about environmental issues.
This case study is in relation with the Vodafone Corporate Social Responsibilities of 2006 report.
This document has developed many issues concerning some ethical dilemmas such as the concerns from customers related to health effects from mobile phones, the environmental effects due to a high growth of energy and the waste and recycling problems because phones are becoming obsolete faster than before (Vodafone, 2006).
Therefore, in this case study the issue chosen to develop the sustainable literature is the concern from customers in relation to the radio frequency on their health.
On the Vodafone website, some of the most frequently asked questions are about health consequences, for instance: “Are mobile safe? Does 3G increase my exposure to radio frequency?” (Vodafone, 2014). This means that Vodafone does not inform enough its customers before merchandising its products and they do not feel secure enough.
Vodafone belongs to the kind of organisations that have a huge amount of relatively close competitors, and they are all frequently changing. So, in order to keep satisfying its customers and at the time be able to compete with the other telecommunications
Introduction
Vodafone Group is a British multinational company and is currently the second world’s largest mobile telecommunication. In March 2014, Vodafone had 434 million subscribers worldwide. The company, nowadays, operates in 21 countries all over Europe, Asia- Pacific, Middle East, United States and Africa. Plus, Vodafone has another more 40 networks in other countries (Vodafone, 2014).
Vodafone has the power to keep going growing with an attractive range of products and services. Within the kind of industry Vodafone operates in, it is the fastest growing and changing environment globally.
By constantly expanding its services and using the latest technologies, Vodafone has years after years brought over some different concerns about environmental issues.
This case study is in relation with the Vodafone Corporate Social Responsibilities of 2006 report.
This document has developed many issues concerning some ethical dilemmas such as the concerns from customers related to health effects from mobile phones, the environmental effects due to a high growth of energy and the waste and recycling problems because phones are becoming obsolete faster than before (Vodafone, 2006).
Therefore, in this case study the issue chosen to develop the sustainable literature is the concern from customers in relation to the radio frequency on their health.
On the Vodafone website, some of the most frequently asked questions are about health consequences, for instance: “Are mobile safe? Does 3G increase my exposure to radio frequency?” (Vodafone, 2014). This means that Vodafone does not inform enough its customers before merchandising its products and they do not feel secure enough.
Vodafone belongs to the kind of organisations that have a huge amount of relatively close competitors, and they are all frequently changing. So, in order to keep satisfying its customers and at the time be able to compete with the other telecommunications
References: ASQ: The Global Voice of Quality. (2014). Total Quality Management. Retrieved from: http://asq.org/learn-about-quality/total-quality-management/overview/overview.html Burnes, B Graetz, F. (2011). Managing organizational change. 3rd Ed. Brisbane: John Wiley & Sons. Hiatt, J ISO. (2014) ISO9000: Quality Management. Retrieved from: http://www.iso.org/iso/home/standards/management-standards/iso_9000.htm Kelchner, L Kotter, J., & Schlesinger, L. (2008). Choosing strategies for change. Harvard Business Review. Retrieved from: ftp://202.65.212.175/HMM11_ENG_change_management/change_management/base/resources/ChoosingStrategiesForChange.pdf Lawrence, P Tracey, N. (2012). Sustainability in a changing environment. 1st Ed. Brisbane: John Wiley & Sons. Vodafone Vodafone. (2014). Company Information. Retrieved from: http://www.vodafone.com.au/aboutvodafone/companyinfo Vodafone Westcott, R. (2013). The Certified Manager of quality – Organizational Excellence handbook. 4th Ed. ASQ Quality Press. Wood, J