Top-Rated Free Essay
Preview

case closed nielson

Good Essays
282 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
case closed nielson
Case Closed: Nielson Ratings
1.The graph indicates that ABC has the highest ratings, with an average of 8.72million viewers. CBS has 7.98million viewers on average, and NBC has the least with an average of 6.88million viewers.

2.
ABC= 5.5, 5.7, 7.6, 9.7, 16.2
CBS= 5.4, 6.1, 8, 9.65, 10.9
NBC= 5.4, 5.95, 7.1, 7.7, 7.8

3.
- ABC IQR= 9.7-5.7=4
Upper= 9.7+1.5(4)= 15.7
Lower= 5.7-1.5(4)= -.3
1 outlier= 16.2
- CBS IQR= 9.65-6.1= 3.55
Upper= 9.65+1.5(3.55)= 14.98
Lower= 6.1-1.5(3.55)= .78
No outliers
- NBC IQR= 7.7-5.95= 1.75
Upper= 7.7+1.5(1.75)= 10.33
Lower= 5.95-1.5(1.75)= 3.33
No outliers

By saying the mean percent of TV viewers watching a particular network is a nonresistant number means the mean is not an accurate description of the data. This is because outliers affect the mean. If a set of data is skewed left, the mean will be pulled down the left, making it an unreliable number for describing. A resistant number would be the median because outliers do not affect it.
Although ABC has the highest mean of viewers, I would rank CBS as the most overall successful network. The reason being, CBS overall has better ratings that ABC. The only reason ABC has such a high mean is because of Desperate Housewives having the max amount of viewers at 16.2 million. The next highest show for ABC has about 6.5million less viewers, making 16.2 an outlier and the mean a nonresistant number. CBS, on the other hand, has no outliers and only has a mean a little below 1million viewers less than ABC. More importantly, ABC has a median of 7.6 and CBS has a higher median of 8. This proves CBS is more successful because the median is a resistant number. NBC would be the least successful network because their max show only has a max of 7.8million viewers, which is about the median of the other two networks.

You May Also Find These Documents Helpful

  • Good Essays

    This was an example of a government agency rushing to be PC (politically correct). Additionally, Al Sharpton and Jesse Jackson were quick to put these boys in jail to resurrect their notoriety; furthermore, neither have apologized to this day. There was no evidence other than the late accusations of a drunken dancer. The media played the two universities against one another and was clouded by race. This indictment was politically motivated, since Mike Nifong was pursuing career advancement via election. North Carolina District Attorney Roy Cooper took over the case in January 2007 after the state bar association filed ethics charges against Mike Nifong for withholding exculpatory evidence and making inflammatory statements about the case…

    • 224 Words
    • 1 Page
    Good Essays
  • Satisfactory Essays

    Pol 110 Exam 2

    • 534 Words
    • 3 Pages

    | |The broadcast industry in the United States can be described as | | | |…

    • 534 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    200 to 300 thousand viewers. When the Baltimore riots were happening the CNN and FOX news…

    • 759 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    HST 202 CH 24

    • 477 Words
    • 2 Pages

    The TV World: Television replaced newspapers as the most common source of information about public events and provided Americans of all regions and backgrounds with a common cultural experience. TV avoided controversy and projected a bland image of middle-class life. Television also became the most effective advertising medium ever invented.…

    • 477 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Television, newspapers, books, and social media platforms are all forms of media. The most influential form, in my opinion, is the television. Most homes in the US have more TVs than people, and more than half of the homes that have TVs have three TVs or more. This statistic is staggering.…

    • 571 Words
    • 3 Pages
    Good Essays
  • Good Essays

    One of the most popular forms of entertainment in the United States is television. Whether it's used to spread news, watch sports, or watching a sitcom, television can be used to address the many issues of the period. Television shows such as Battlestar Galactica, The Twilight Zone, The Cosby Show, and Freaks and Geeks have reflected the many societal and political issues of their time period.…

    • 954 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Wilkerson Case

    • 317 Words
    • 2 Pages

    What would an ABC system look like at Wilkerson? What are the revised product costs and margins under such a system?…

    • 317 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    In 1946, about 7,000 American homes had televisions and by 1950, there were 10 million TV sets in the United States. Most families spent their evening watching it together. After network officials learned viewer’s craved entertainment, National networks and local stations turned popular radio shows into TV programs. People craved entertainment including comedy, westerns, sporting events, and soap operas along with singing, and short comedy sketches, where the whole family enjoyed. The television started out black-and-white and then it had color.…

    • 1572 Words
    • 7 Pages
    Better Essays
  • Good Essays

    According to to a GLAAD report, racial and ethnic diversity on broadcast television programs have increased up to 33% for the 2015-2016 season; an increase from the 2014/15 season, when it was at 27% (Driscoll). The number of black series regulars is the highest it's been since GLAAD began complying data. Television dramas and comedies such as Fresh off the Boat, Blackish, Scandal, Jane the Virgin, and Empire have helped increase ratings for the networks. The season finale of Empire drew in 21.3 million viewers, making it the highest season finale in nearly a decade. These television shows also generated a lot of buzz on Twitter. Fans of the show could watch and interact with other avid twitter fans of the show. This not only boosted the ratings of the show, but it drove more advertising sales for the…

    • 365 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Duck Dynasty is for anyone that likes duck hunting,comedy,drama,and life lessons. Duck Dynasty focuses on a reality television hit on A&E Wednesday nights at 10:00 pm. Duck Dynasty's third season 's final episode brought in a 9.6 million in viewers compared to American Idol, who had a 3.3 million in viewers in their last episode (James Hibber) . That makes Duck Dynasty the highest viewed reality television show.…

    • 857 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Today Show History

    • 378 Words
    • 2 Pages

    Arguably, the most popular and well-known morning news and talk show for decades, the Show's formula birthed a generation of several other shows of a similar type, including ABC's Good Morning America, and CBS'…

    • 378 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    as high as NBC since it happens to be a “tent pole” show for NBC .…

    • 604 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Tv Show

    • 688 Words
    • 3 Pages

    TV shows can range from cartoons to reality and fiction, which makes a huge gap in between the three genres. Although all of the television shows I chose are on premium channels, they all differ in every way. HBO and SHOWTIME offer more realistic shows, but when comparing you won't get a lot of results.…

    • 688 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Nielsen Media Research

    • 457 Words
    • 2 Pages

    What’s the big deal? Calhoun and chief of research Susan Whiting know that about $70 billion a year in advertising revenues for the television industry depends on Nielsen ratings. Viewers might think TV networks are in the business of providing entertainment, but management’s primary goal is providing eyeballs for advertisers. When television managers and advertisers don’t get timely, accurate data from Nielsen, they’re shooting in the dark with decisions about how to allocate resources. Daily meetings at some companies are scheduled based on getting the information from Nielsen when promised. “There is so much revenue involved over which we have no quality control,” said Alan Wurtzel, president of research for NBC. “We don’t just use this data for analytical purposes. This is the currency of the business.”…

    • 457 Words
    • 2 Pages
    Good Essays
  • Good Essays

    During the prime time viewing hours, the Chinese Jade Channel and English Pearl Channel achieve a remarkable average of 87% and 80% of Hong Kong’s television audience share respectively.…

    • 906 Words
    • 4 Pages
    Good Essays