Case Analysis of Nike

Only available on StudyMode
  • Download(s) : 36
  • Published : January 28, 2013
Open Document
Text Preview
prej·u·dice  (prj-ds)
n.
1.
a. An adverse judgment or opinion formed beforehand or without knowledge or examination of the facts. b. A preconceived preference or idea.
2. The act or state of holding unreasonable preconceived judgments or convictions. See Synonyms at predilection. 3. Irrational suspicion or hatred of a particular group, race, or religion. 4. Detriment or injury caused to a person by the preconceived, unfavorable conviction of another or others. tr.v. prej·u·diced, prej·u·dic·ing, prej·u·dic·es 1. To cause (someone) to judge prematurely and irrationally. See Synonyms at bias. 2. To affect injuriously or detrimentally by a judgment or an act.

[Middle English, from Old French, from Latin praeidicium : prae-, pre- + idicium,judgment (from idex, idic-, judge; see deik- in Indo-European roots).] Examples of Prejudice

# 1: If someone is walking in a secluded area in the night, and a group of senior citizens who are walking with canes in hand, come from the opposite side, the person will not feel threatened. However, if instead of senior citizens, three teenagers dressed in jeans and t-shirts with lots of metal chains around their neck are approaching from the other side, the person might feel threatened a bit, even without any kind of provocation from their end.

# 2: It is a general perception that people with mental illnesses are prone to violence. This perception has developed from the stereotypes portrayed in movies or written about in books, wherein a mentally ill person becomes violent and goes on a rampage. Although, there are a few isolated cases of mentally ill people, who have a tendency towards violence, yet, if we look at the statistics, they show that mentally ill people are no more violence prone than the normal people.

# 3: Human beings are categorized into a number of races, based on their geographical location, physical characteristics, culture, language and history. It is a social concept, not biological. For example, in America, there are Caucasians, African-Americans, Asians etc who differ from each other physically. However, being different no way makes a race superior or inferior to another. Yet, there are certain people who think, believe and act in ways that suggest that their race is superior to others. 'Racists' as they are referred to, are prejudiced and if you look at history, they have even resorted to violence against the races they considered inferior.

# 4: Gender discrimination, whether at the workplace or at home is another commonly observed prejudice that exists in today's society. An organization which hires more male candidates and rejects women (or vice versa), due to their gender, is said to be prejudiced. One more example is of an organization where women are hired equally, but not given top jobs. Such organizations are practicing gender discrimination too.

# 5: Instances of prejudices based on religion are found all over the world. Although, most religions preach tolerance and acceptance of other religions, yet, fanatics are found everywhere. Usually, it is seen that people who believe more in following the rituals and religious practices, rather than taking religion as a means to reach God, are more likely to engage in discrimination and prejudice against people who follow a religious belief other than theirs. 

Purpose and Objectives

This section states how the agency will provide, support and develop resources and capacities to improve the efficiency of the information management system. The information management plan’s purposes and objectives are drafted in the context of the agency’s overall strategic plan, the agency’s administrative structure in the larger government system and the range of technology investments to support agency operations. 

Sample purposes identified in an information management plan may include: * Broad-based access to authorized users to enable effective practice and management decision-making. * Quality...
tracking img