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Case Analysis Of A423, Inc. Company

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Case Analysis Of A423, Inc. Company
A432 has experienced negative feedback from customers for its “lame” website; to solve this problem the company need to hire a social media coordinator to handle the marketing and social media presence. Social media is everywhere and constantly growing daily.
A social media coordinator is a member of the marketing department and will be focused on creating and maintaining this company’s online accounts and presence. This position will develop and suggest ways to attract more customers and promote A423, Inc. brand. The ultimate goal of adding this position to our team is to increase our internet traffic with broader marketing strategies.
Social media will continue to grow which indicates more and more people are catching on and using social
…show more content…
A Social media coordinator will only add value to our team and the company as a whole. The social media coordinator must have a college degree in marketing or advertising with at least two years of social media marketing experience; therefore there will be no need to train this individual. The social media coordinator will also need artificial intelligence …show more content…
A423 will not only meet the standard that has been established and excepted over the last few years of operation's, but will also exceed the customers expectations by providing artificial intelligence software to the company’s website, which will enable this company to meet the customers needs and expand our clientele base. Our A423 website will be more user-friendly as it will grow to learn our customer needs as our customers interact with the website. I strongly agree with the research, it shows that it is a good idea to hire a social media

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