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CallawayS M2 A2 IMPRESSION MANAGEMENT

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CallawayS M2 A2 IMPRESSION MANAGEMENT
Impression Management
Sandra Callaway
Argosy University

Impression management, referred as self- presentation, is when a person makes an effort to influence the perceptions of other people (Kenrick, Neuberg, and Cialdini, 2006). This could be one person’s perceptions of another, materialistic possessions, or even an event. Many people will try to make their perceptions consistent with their goals (McLeod, 2011). For example, a boy will only share good things about his girl to his parents, hoping to make her look like she is a great catch so they can stay together. That’s why people are able to identify with the resulting actions seen in a certain way by others or cause other people to be seen in a certain way (McLeod, 2011).
Impression management or self-presentation is used most likely when someone want to perceive themselves to be in certain situations, such as posing for photo, watching his/herself in the mirror, or meeting a friends family for the first time (Kenrick, Neuberg, and Cialdini, 2006). They do this because they become aware of their selves as public figure, which allows one to self-present. A person will self-present by grooming their hair, wear a new outfit, and be polite (Kenrick, Neuberg, and Cialdini, 2006). According to Kenrick, Neuberg, and Cialdini (2006), impression management is most likely used when someone has the desire to appear likeable, competent, and deliver status and power.
Impression management or self-presentation is not most likely used when someone appear for an interview and he/she does not care if the interviewer cares about how they look or thinks about them. For example, the interviewee has other things on their mind, which makes them to be unaware of his/her surroundings. Depending on one’s self-monitoring level, it can be difficult to use impression management. Those individuals with high-self monitoring will spend a substantial amount of energy when they try to assess what other people want instead of



References: Kenrick, D.T., Neuberg, S.L., and Cialdini, R. B. Social Psychology: Goals in Interaction, 4th Edition. Pearson Learning Solutions, 2006. McLeod, S.A. (2011). Impression Management. Retrieved from http://www.simplypsychology.org/impressionmanagement.html

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